Lead Product Designer

I serve as a UX Design Lab Tutor for the User Interface and User Experience Design program.

I mentor students through hands-on UX fundamentals, interaction design, human-centered problem solving, feedback, and coaching practices.

I led a team of six Product Designers and co-built the UX Chapter, establishing DesignOps practices across six product squads. I defined and executed UX strategy for a healthcare platform including Tasy, CMDK, App Manager, My Companion, admin portals, and Open APIs.

I scaled a unified design system, led product discovery and UX research, and partnered with product and engineering teams. My work increased NPS from 13 to 85, reduced design delivery time by 25%, and supported accessibility, compliance, and localization across global markets.

I was a visiting professor in the postgraduate Service and Interaction Design program.

I taught Interaction Design Research, covering qualitative research methods, insight synthesis, and research-informed decision-making.

I designed end-to-end product experiences for a global online M&A and specialty insurance marketplace serving clients, brokers, advisors, and underwriters.

I supported a white-label platform and collaborated with product owners and engineering on solution definition, validation, interviews, usability testing, prototyping, onboarding, and transactional workflows.

I led product design and discovery initiatives across fintech, agritech, government, retail, and B2C products using qualitative and quantitative research, interviews, journey mapping, service blueprinting, usability testing, and hypothesis validation.

I designed enterprise platforms, dashboards, multi-step workflows, administrative tools, and the offline-capable Protec Agro platform. I partnered with product and engineering teams and applied WCAG accessibility standards.

I designed mobile-first product experiences for high-traffic sports, entertainment, and marketplace applications.

I created end-to-end commerce and purchase journeys focused on conversion, engagement, and seamless transactions.

I designed SaaS products including billing systems, customer portals, email marketing platforms, analytics dashboards, and operational tools.

I led the checkout redesign, improved information architecture and UX writing, and facilitated Design Thinking workshops. The redesigned flow reduced checkout completion time by 22%.

I was the sole Product Designer in an Agile team, owning end-to-end design from discovery through delivery for real estate digital products.

I designed CRM and e-learning platforms, improving user journeys, onboarding, and commercial workflows.

I was the sole Product Designer within an Agile team for digital real estate products.

I designed CRM platforms and improved user journeys, onboarding, and commercial workflows.

I delivered UX solutions for enterprise clients including Sicredi, Hospital Moinhos de Vento, and Thyssenkrupp.

I conducted research, defined experience vision, and aligned design outcomes with business objectives.

I led end-to-end product discovery for early-stage startups.

I defined business hypotheses, product requirements, and validated MVPs while facilitating workshops with founders, product managers, and engineering teams.

I led information architecture and UX initiatives for enterprise clients including Petrobras, Tramontina, Alphaville, and Eudora.

I worked across CRM, ERP, SaaS, and e-commerce platforms.

I owned end-to-end UX for SMS and voice messaging management products as the sole Product Designer.

I led research, interaction design, prototyping, and validation, and contributed to internal startup products including Mobo and Zink.

I provided technical and design leadership for enterprise digital projects within a small multidisciplinary team.

I also supported strategic client engagements through information architecture and front-end development.

I designed websites and digital products for clients including Banricoop, Paquetá, and Tintas Renner.

I also contributed to front-end implementation work.

I worked on high-traffic digital products and content platforms.

My work included products such as ClicRBS and Hagah.

In progress.

In progress.