Vasisht Sai
Vasisht Sai

Short-Form Video Producer & Audience Retention Strategist

Actively looking · Member since 1 Nov 2026
Location
United States
Desired salary
Unspecified
Work preference
Remote Only
Experience level
Mid

About

Professional summary

I am a data-driven short-form video producer and social content strategist focused on creating high-retention vertical video content. I specialize in audience development, algorithmic growth, visual storytelling, and optimizing content for watch time and completion rates.

I have launched and scaled an independent science and AI media channel from zero to more than 2,200 followers within 60 days. My work generated a peak Reel performance of approximately 700,000 views, an additional 80,000-view viral video, and a recurring baseline of 5,000 to 20,000 views.

I produce end-to-end social videos, including research, topic selection, scriptwriting, asset sourcing, editing, visual packaging, and performance analysis. I use retention metrics such as view-through rate, average watch time, completion rate, saves, and shares to improve creative decisions.

I also bring digital marketing experience across organic community seeding, SEO, social media campaigns, content writing, email marketing, and analytics reporting. I have worked with platforms including Facebook, Instagram, LinkedIn, Reddit, and TikTok to support both audience growth and B2B awareness.

Alongside content production, I operate a profitable e-commerce resale business, managing supplier negotiations, inventory sourcing, pricing, fulfillment, and customer acquisition through collector communities. I am currently pursuing a Bachelor of Business Administration in Digital Marketing.

Skills

19 capabilities

Tech stack & tools

Working toolkit

Languages & Frameworks

Experience

Career history

Creator & Content Strategist Science & AI Media Channel (Facebook)

Launched and scaled a science and AI short-form video channel from zero to more than 2,200 followers within 60 days. Generated a peak viral Reel performance of approximately 700,000 views, a secondary viral video with 80,000 views, and a recurring baseline of 5,000 to 20,000 views.

Reverse-engineered hundreds of competitor Reels to identify effective three-second visual hooks, topic-selection patterns, audio pacing, and retention editing approaches. Built an AI-assisted production workflow and iterated content using view-through rate, average watch time, saves, shares, and completion-rate KPIs.

Social Media & Video Intern Off Season Life

Produce end-to-end Instagram Reels covering off-court athlete stories and sports-business narratives. Handle topic research, scriptwriting, visual asset sourcing, editing, and visual framing for weekly short-form content segments.

Optimized opening-hook pacing and content presentation to improve performance. Helped scale top-performing Reels to more than 5,000 views, exceeding the account's approximately 300-view baseline by over 300%.

Social Media Growth Intern Perilix AI

Executed conversation-driven organic community-seeding initiatives across Reddit, LinkedIn, and Facebook to increase top-of-funnel awareness and capture qualified B2B user interest.

A/B tested outreach hooks, pain-point messaging, and calls to action. Also developed story-driven short-form video concepts for TikTok and Reels based on engagement and conversion KPIs.

Owner & E-Commerce Operator Diecast Collectible Business

Built and operate a profitable Hot Wheels diecast resale venture that generates consistent monthly revenue. Acquired customers organically through targeted Facebook collector communities and repeat-sales activity.

Manage the end-to-end business operation, including supplier negotiations, inventory sourcing, dynamic pricing, fulfillment, and customer relationship management.

Freelance Digital Marketing Associate Archiradhi Communications

Developed website content, social media campaigns, and SEO-aligned healthcare blog content for a medical communications agency. Conducted keyword research and on-page optimization to support organic search visibility.

Analyzed campaign performance through Google Analytics, Facebook Insights, and LinkedIn Analytics. Delivered weekly KPI reports and identified higher-converting content formats from channel performance data.

Education

Learning history

S.R.M Institute of Science and Technology

Bachelor of Business Administration, Digital Marketing

Currently pursuing a Bachelor of Business Administration with a specialization in Digital Marketing.

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