Senior Marketing Executive

Restructured the marketing organization around growth and performance priorities, integrating CRM, commercial partnerships, lead-driven content, and digital-channel optimization.

Managed marketing budgets and launched high-impact campaigns for niche and challenging markets. Led the digitalization of subscription services and the online store to improve customer engagement and create additional revenue streams.

Represented Eka Hospital Group at international healthcare conferences and exhibitions.

Developed and led a new business unit delivering advertising and marketing services through digital and traditional media channels. Built a new and growing revenue stream for the organization.

Managed sales pricing, negotiated client and third-party deals, and established commercial agreements that delivered strong business results.

Used business and marketing expertise to develop client briefs and pitches, secure pricing agreements, negotiate contracts, and build beneficial commercial partnerships.

Directed customer projects with a focus on quality, customer needs, and online-presence improvement. Built relationships with store managers, business owners, distribution partners, and sales teams.

Resolved vendor and account issues efficiently while exceeding sales quotas through retail strategy, sales tactics, and account management.

Delivered sales presentations and client pitches to customers, management, and junior sales associates. Built productive relationships with business representatives to identify needs and match them with suitable solutions.

Developed strategic business and account plans with customers, mentored junior account management professionals, and improved processes for gathering and responding to client feedback and complaints.

Conducted overseas trade-expo events across Southeast Asia, China, Japan, India, Dubai, and Frankfurt. Produced marketing presentations, PR campaigns, articles, and newsletters.

Led a team of seven advertising and marketing professionals. Developed advertising tactics, implemented brand-awareness solutions, and prepared promotional materials in close collaboration with sales and product-development teams.

Led client communications and meetings, providing clear direction and consistent updates on creative and design-project progress. Managed client expectations across projects with varying budgets and objectives.

Managed and mentored an internal digital-design team and extended freelance designer team. Oversaw technical production and implementation of online creative assets while partnering with senior leadership to share creative best practices.