Virtual Assistant

Managed end-to-end KOL collaborations, including influencer scouting, briefing, negotiation, campaign execution, and results monitoring. Strengthened influencer partnerships to improve brand awareness, audience trust, and campaign reach.

Conducted competitor and market analysis to identify industry trends and growth opportunities. Monitored KPIs including reach, engagement, and conversions, delivering actionable campaign insights.

Coordinated with cross-functional teams to maintain consistent brand messaging across platforms and support brand marketing initiatives.

Managed social media content posting across feeds and stories while handling community interactions. Produced content including copywriting, captions, and website articles.

Supported offline events, travel fairs, and giveaway activities. Also contributed as a voice-over artist and on-camera talent for video campaigns.

Assisted with content planning and collaborated with the creative team to execute social media campaigns.

Created and executed monthly Instagram and TikTok content plans, supervising photo and video shoots to ensure consistent brand presentation. Developed engaging content to support social growth and audience engagement.

Managed KOL collaborations from scouting and briefing through negotiation and result monitoring. Responded to direct messages and comments to foster community interaction and maintain positive customer relationships.

Organized events, product launches, and digital campaigns. Tracked campaign performance through reach, engagement, and follower-growth metrics and reported findings to management.

Bachelor of Communication.