I am a paid media and performance marketing professional with a degree in Social Communication, specializing in Advertising and Publicity. I have experience managing strategic paid media campaigns for companies across different industries.
I plan, implement, monitor, and optimize campaigns across Meta Ads, Google Ads, and LinkedIn Ads. My work is focused on lead generation, performance improvement, and maximizing return on investment.
I use data to guide decisions and routinely analyze campaign metrics through Google Analytics, Google Tag Manager, and Looker Studio. I create strategic reports that support marketing planning and commercial objectives.
I am organized, proactive, analytical, and comfortable managing multiple accounts and campaigns simultaneously. I also conduct A/B tests, build strategic audiences, and optimize sales funnels based on performance indicators.
I have strong client-facing experience, including alignment meetings, performance presentations, and ongoing campaign follow-up. I am available for remote work and focused on opportunities in paid traffic management, digital performance, and online media.
Managed paid media campaigns across Meta Ads, Google Ads, and LinkedIn Ads to strengthen opportunity and lead generation.
Performed daily performance monitoring and campaign optimization using Google Analytics, Looker Studio, and key performance indicators. Developed strategic reports, planned campaigns aligned with commercial objectives, and led alignment meetings with internal teams and partners.
Planned and managed Meta Ads and Google Ads campaigns with a focus on lead generation and digital marketing performance.
Analyzed campaign metrics to drive continuous optimization, produced analytical performance reports, and supported strategic digital communication planning to strengthen the company's online presence.
Created and optimized Meta Ads paid media campaigns to expand lead generation and improve digital marketing results.
Developed strategic plans for brand growth in digital channels, monitored campaigns daily, made performance adjustments, managed suppliers, and supported commercial initiatives.
Managed simultaneous paid media campaigns for clients in multiple industries using Meta Ads and Google Ads. Developed customer acquisition and brand-strengthening strategies.
Implemented A/B tests, created strategic audiences, optimized campaigns based on performance metrics, prepared performance reports, presented results to clients, and participated in recurring strategic alignment meetings.
Bachelor's Degree, Social Communication – Advertising and Publicity
Degree in Social Communication with specialization in Advertising and Publicity.
This professional hasn’t added portfolio projects yet.
This professional hasn’t listed any services yet.
