I am a commercial leader with more than 12 years of experience in B2B business development, SaaS, corporate services, and sales leadership.
I build sales operations and business divisions from the ground up, working closely with founders and executive teams to define go-to-market strategies, sales processes, and scalable playbooks.
I have led inbound, outbound, SDR, field sales, key account, and enterprise sales initiatives across France and Spain. My experience includes managing RFPs, negotiating contracts, and developing long-term client relationships.
I have recruited, trained, and managed multicultural teams of more than 20 professionals, including remote teams. I focus on coaching, performance, and creating effective sales organizations.
I have owned P&L and budget responsibilities and contributed to wider company strategy as a leadership team member. I am experienced in growing recurring revenue, increasing key-account revenue, and improving RFP win rates.
I am open to sales leadership, senior individual contributor, freelance, and fractional sales leadership opportunities.
I develop B2B business opportunities with corporate clients and hotels across Spain.
I focus on identifying prospects, developing commercial relationships, and expanding the company's corporate client base.
I built the SaaS sales operation from scratch alongside the CEO, helping grow the business to nearly €600k in monthly recurring revenue, equivalent to approximately €7m ARR.
I designed and executed acquisition strategies across France and Spain using inbound, outbound, SDR, and field sales channels. I recruited, trained, and managed more than 20 multicultural professionals, including remote teams, while implementing sales processes and playbooks.
I owned the P&L for my scope and contributed to company strategy as a member of the leadership team.
I co-created and developed the B2B division with the co-founder and CFO, covering enterprise prospecting, key-account management, and RFP activity.
I led a team of five sales professionals and project managers, oversaw project delivery, and developed supplier partnerships to support the business division.
I managed 12 project managers serving key accounts that represented 80% of company turnover. I increased the revenue share of these accounts by 20%.
I achieved a 75% RFP win rate through negotiation and client-focused delivery. I also worked directly with Châteauform’, the group that acquired IDEAL, coordinating key accounts and exploring joint RFP responses.
I delivered more than 300 corporate events with budgets of up to €600k, managing contracts, suppliers, logistics, and budget tracking.
I supervised a team of five and achieved a client satisfaction score of 9.1 out of 10.
Master, Corporate Finance
Master's degree in Corporate Finance.
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