Marketing and Communications Manager

Led end-to-end content and communications strategies for high-profile health initiatives, including ministerial launches and national campaigns. Developed and promoted Australia's first LGBTIQ+ breast screening clinic to drive targeted awareness and engagement.

Created and launched a podcast series that achieved more than 30,000 listens across platforms. Delivered multi-channel digital and internal communications campaigns reaching more than 100,000 employees, secured national media coverage including ABC, and designed brand and corporate publications such as annual reports.

Delivered end-to-end social media strategy, including audits, content planning, and campaign execution for clients. Generated more than 30 million Instagram impressions for Hachi Bakery through high-impact social media growth.

Secured and onboarded more than 10 new clients through strategic pitching and tailored marketing strategies, expanding the client base by 71%. Also delivered experiential activations, events, pop-ups, and influencer collaborations to strengthen brand visibility and engagement.

Secured top-tier media coverage across more than 75 publications, including MyLondon, Evening Standard, CoStar, Property Week, and iNews, supporting inbound sales leads for a major commercial development.

Provided strategic marketing and communications support to Soho Business Alliance, contributing to the acquisition of 18 new members. Drove organic digital growth that generated more than 200,000 LinkedIn impressions, doubled the follower base, and drove 20,000 website visits.

Built and managed high-value stakeholder engagement with more than 40 European Parliament and Commission members, supporting strategic communications and influence activity.

Accelerated social media growth by 200%, tripling Twitter and LinkedIn audiences while strengthening engagement with priority target groups. Delivered digital campaigns that generated more than one million impressions within a 12-month period.

Led stakeholder and communications strategies for complex infrastructure and technology projects, engaging more than 1,000 stakeholders and supporting successful regulatory outcomes, including approval of drone delivery services in Canberra.

Managed major client relationships and delivered end-to-end communications, media engagement, and community outreach. Oversaw campaign budgets from $10K to more than $2M, and translated technical information, including NSW's first energy-from-waste facility, into clear audience-focused communications.

Supported social media coordination and office management for a podiatry business in Australia.

Contributed to day-to-day communications, content, and administrative activities.

Completed internships with One Million Women, Bauer Media, and Broadsheet Sydney in Australia.

Gained early professional experience in media, content, communications, and publishing environments.

Completed a Digital Marketing Certificate.

Completed a Bachelor of Media and Communications in Sydney.