Community Manager and Meta Ads Specialist Freelance
I manage Instagram and Facebook accounts for clients, including content planning, publication calendars, copywriting, graphic adaptation, video editing, Reels creation, and content scheduling.
I configure and optimize Meta Ads campaigns focused on messages, inquiries, WhatsApp conversations, and lead generation. I segment audiences by location and interests, use custom and lookalike audiences when appropriate, and monitor budgets and metrics including reach, CTR, CPC, CPM, and cost per conversation.
I manage approximately four to six advertising accounts simultaneously across industries such as real estate, gastronomy, retail, professional services, sports, e-commerce, transportation, and furniture.