Salesforce Architect & Technical Leader

Lead a cross-functional team of more than six Salesforce developers and administrators, architecting enterprise-scale Sales Cloud, Service Cloud, and Experience Cloud solutions for over 15 business units. Design event-driven solutions with Platform Events, Lightning Web Components, and Apex for more than 5,000 daily active users, improving performance and query response times by 35%.

Established Center of Excellence governance, coding standards, CRUD/FLS security reviews, and 90%+ Apex test coverage. Modernized CI/CD with Copado and Git, reducing deployment errors by 40% and accelerating release cycles by 30%. Own integration strategy across ERP, marketing automation, and billing platforms through MuleSoft and REST/SOAP APIs, while leading data modeling, LDV optimization, mentoring, and technical roadmap delivery.

Engineered custom Apex classes, triggers, Batch Apex jobs, and Lightning Web Components to automate complex business processes, reducing manual operational work by 50%. Led the migration from Salesforce Classic to Lightning Experience for more than 1,200 users, increasing adoption and user satisfaction by 25%.

Re-architected Salesforce CPQ and Billing workflows, reducing quote-to-cash processing from three days to under four hours. Served as technical lead for three middleware integration projects connecting Salesforce with NetSuite and marketing platforms through MuleSoft and REST APIs. Partnered with QA and release management to improve automated testing and sandbox management, resulting in zero critical production defects.

Built and maintained custom Salesforce applications using Apex, Visualforce, and Aura to support high-volume Sales and Service operations. Designed complex Salesforce Flow and Process Builder automations that eliminated more than 200 hours of monthly manual data entry and reduced human error.

Led data cleansing and migration efforts using Data Loader and ETL tools, maintaining 99.9% data accuracy during multiple organization consolidations. Created executive reports, dashboards, and analytics views for pipeline and case-management visibility. Delivered Tier 2 and Tier 3 production support, resolving more than 30 user-reported issues each month within SLA targets.

Administered day-to-day Salesforce operations, including user management, security settings, workflow rules, and standard and custom object configuration. Automated recurring business processes with Workflow Rules and Process Builder, saving more than 20 hours of administrative work each month.

Maintained data integrity through audits, deduplication, and validation-rule enforcement across core Sales Cloud objects. Delivered end-user training and documentation that increased Salesforce adoption by 15% during the first year.