I am an enterprise account executive and revenue growth professional with more than 10 years of international experience in B2B software sales, account management, renewals, and customer retention.
I specialize in protecting and expanding recurring revenue through contract renewals, churn prevention, renewal forecasting, executive stakeholder engagement, and strategic account planning.
I have managed complex enterprise relationships across Benelux, the Nordics, and wider EMEA markets, working with C-level stakeholders to demonstrate business value and deliver retention and expansion outcomes.
My experience includes enterprise technology ecosystems such as Microsoft Unified Support, NetApp cloud and data solutions, and Google Workspace. I have consistently driven upsell, cross-sell, renewal, and new-business opportunities.
I also bring modern RevOps capabilities, including HubSpot CRM optimization, AI-assisted sales workflows, agentic AI implementations, pipeline hygiene, and process automation.
Currently, I advise European B2B technology organizations on market entry, commercial execution, revenue retention, and AI-enabled sales operations through my consultancy work.
I advise European B2B technology organizations on market entry, revenue retention strategy, and commercial execution.
I implement AI-assisted sales operations and HubSpot CRM automations to improve pipeline efficiency and renewal conversion. I also partner with venture initiatives to optimize accounts receivable processes and enterprise data readiness.
Managed full-cycle corporate and mid-market opportunities across Belgium and Luxembourg, driving pipeline growth and account expansion.
Conducted a rapid market-mapping sprint for the BeLux enterprise landscape to identify and qualify new business opportunities.
Led Unified Support digital initiatives across enterprise accounts in the Netherlands, Belgium, Luxembourg, and France.
Managed executive relationships and contract renewal lifecycles to protect high-value recurring support revenue. Mitigated renewal risk through solution adoption, value demonstration, and proactive retention plans.
Managed strategic customer relationships and contract renewals across the Benelux region.
Delivered revenue retention and account expansion through structured upsell and cross-sell motions, renewal forecasting, and strategic account management.
Owned the enterprise contract renewals portfolio across BeLux and Nordic markets, securing recurring revenue streams.
Co-led the Ambassador Committee and supported employee engagement and corporate social responsibility initiatives.
Executed renewal negotiations and retention strategies for major Google Workspace customer accounts.
Maximized subscription renewal rates through strategic account engagement, commercial negotiations, and customer retention planning.
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