I am a hospitality SaaS sales professional with more than 15 years of commercial experience across Latin America and North America. I specialize in new-business acquisition and helping hotel businesses adopt technology that supports distribution, revenue management, and commercial growth.
I have extensive experience managing the complete B2B sales cycle, from outbound prospecting and cold calling to discovery, product demonstrations, negotiation, and closing. I build relationships with hotel owners, general managers, revenue leaders, and executive stakeholders.
I have consistently generated qualified pipeline and delivered strong sales results in hospitality technology roles. At SiteMinder, I achieved 120% of quota, closed approximately 35 hotel accounts, and completed 17 sales in a single month.
My experience includes selling and supporting solutions related to hotel PMS, channel management, booking engines, market intelligence, hotel distribution, and revenue management. I use a consultative approach to connect customer challenges with practical, revenue-focused technology solutions.
I am experienced in LATAM market development, territory planning, CRM management, forecasting, and cross-functional collaboration with Account Executives, Market Managers, and Customer Success teams. I work fluently in Spanish and English and am comfortable engaging stakeholders across diverse international markets.
I drive business development across Latin America, targeting hotel groups and chains with market intelligence and data analytics solutions.
I lead consultative sales conversations with hotel executives and managers, connecting commercial challenges to revenue-focused technology solutions. I manage opportunities throughout the sales cycle and collaborate with Customer Success on onboarding, retention, and sustainable account growth.
I generated more than 10 qualified opportunities per month through a balanced inbound and outbound prospecting strategy. I maintained an outbound cadence of approximately 70 calls per day and more than 600 prospecting emails per week.
I opened approximately 12 hotel opportunities and partnered with Account Executives on deals valued up to USD 95,000. I conducted consultative discovery with hotel executives and revenue leaders across Latin America and North America.
I owned the full sales cycle, including targeted prospecting, qualification, product presentations, negotiation, and closing. I closed approximately 35 hotel accounts and achieved 120% quota attainment.
I recorded a personal best of 17 sales in one month. I sold hotel commerce and distribution products including Channel Manager, Booking Engine, Demand Plus, and Dynamic Revenue Plus.
I managed the full sales process from prospecting and qualification through product demonstrations, negotiation, and contract execution. I closed approximately 40 hotel accounts with average contract values of about USD 3,500 per month.
I maintained the sales pipeline, CRM records, forecasting processes, and commercial negotiations while developing new hospitality business opportunities.
I generated approximately 20 qualified product demonstrations per month to support new-business pipeline across hospitality accounts. I consistently exceeded activity KPIs through structured prospecting and account engagement.
I collaborated with Market Managers to accelerate opportunity progression. I also developed hands-on knowledge of hospitality technology, hotel customer needs, and the SaaS sales process.
I supported business growth through strategic prospecting, lead generation, and account development activities.
I contributed to pipeline creation by identifying and engaging potential customers and developing early-stage commercial opportunities.
Bachelor of Pedagogy, Pedagogy
Completed a Bachelor of Pedagogy program.
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