I am a creative strategist with experience in brand identity design, digital marketing, business strategy, and office operations. I develop clear, audience-focused brand strategies and creative concepts that strengthen identity, messaging, and market presence.
My background in brand design includes creating visual identities for startups and small and medium-sized businesses. I work across logo design, colour palettes, brand guidelines, storytelling, and cross-platform consistency to create cohesive brand experiences.
I hold an MBA in progress, with academic research focused on neuromarketing and the impact of emotional triggers on consumer behaviour through social media. This research has strengthened my understanding of the relationship between psychology, visual communication, emotion, and effective branding.
I also bring operational and project management experience from office management roles. I have coordinated internal communication, scheduling, correspondence, reporting, event planning, and document-management processes to improve day-to-day business operations.
My teaching experience has developed my communication, adaptability, and audience-engagement skills. I have designed customised lesson plans and used interactive methods to support learners with diverse needs and goals.
I am motivated by opportunities where strategy, creativity, and business development come together. I enjoy solving problems, translating objectives into actionable concepts, and helping organisations build meaningful connections with their audiences.
Developed brand strategies and visual identities for startups and SMEs across multiple industries. Created logos, colour palettes, and brand guidelines to support cohesive messaging and consistent cross-platform communication.
Translated business objectives and target-audience insights into clear brand strategies and creative concepts. Helped strengthen brand identity and market presence through strategic visual communication.
Coordinated internal communication, team operations, scheduling, and correspondence with senior management. Supported efficient daily administration across the organisation.
Oversaw office logistics, reporting, and event planning. Improved day-to-day processes by implementing digital tools for tracking and document management.
Designed and delivered customised English lesson plans for learners with different needs and goals. Applied creative and interactive teaching techniques to encourage student engagement.
Adapted teaching methods and learning materials to support diverse student requirements. Built clear communication and facilitation skills through learner-centred instruction.
Master of Business Administration, Business Administration
MBA studies with thesis research focused on neuromarketing, emotional triggers, and consumer behaviour on social media.
Bachelor of Arts, English Language and Literature
Bachelor's degree in English Language and Literature.
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