David Pellum
David Pellum

Revenue Optimization

Actively looking · Member since 1 Sep 2023
Message
Location
United States
Desired salary
from 47 USD/hourly
Work preference
Full Time
Experience level
Not set

About

Professional summary

David Pellum II is a tech professional based in Nashville, TN, with a strong set of skills and a wealth of experience in the entertainment industry. He possesses a growth mindset and excels in networking, strategic portfolio management, data analytics, product knowledge, cold calling, and organization skills. His expertise extends to Software as a Service (SaaS) license negotiation and written and verbal communication.

With seven years of experience in the domestic and global entertainment industry, David has a deep understanding of various aspects, including client relations, music licensing, copyright law and policy issues, copyright administration, interpreting legal contracts, and customer service.

Currently working at Concord Music Group as part of the Rights Optimization team since September 2020, David has achieved significant accomplishments, such as improving departmental structure through organizational tracking techniques. He has successfully claimed over 509 million views, increasing revenue by $4 million USD in just six months. His responsibilities also include handling ownership conflicts, overseeing DMCA takedowns and counter-notifications processing, analyzing data flow through various channels, and ensuring data accuracy for accounting purposes.

Prior to his current role, David served as the CEO and Founder of Pellum Publishing from September 2016 to August 2021. During this time, he generated $1.2 million in licensing revenue and collected $505,458 in unclaimed royalties for multiple producers and songwriters. He also managed catalog valuation, royalty processing, and complex deal properties. David resolved disputes and retained copyrights for high-profile projects, significantly increasing royalty income.

Skills

8 capabilities

Experience

Career history

Revenue Optimization Concord

Spearheaded departmental structure improvements through meticulous organizational tracking techniques, the ever-evolving nature of YouTube, and the sheer amount of stakeholders, assets, and User Generated Content involved.
* 509,577,964 total claimed views in just six months, which increased revenue by $4 million USD
* Handling ownership conflicts in YouTube CMS Conflict and counter-claim resolution and maintenance, and overseeing all DMCA Takedowns and Counter-notifications processing with YouTube, SoundExchange, Neighboring Rights partners, Audio DSPs, etc.
* Analyzing data to ensure earnings are properly flowing through DSPs, PROs, and other CMOs; filing claims with third parties when necessary
* Ensure that data is summarized for entry into accounting systems, and make sure that data is recorded at an appropriate level of detail for both internal and external stakeholders
* Oversee all digital rights-related functions including, but not limited to, master, video, and publishing rights management, content deployment, partner asset management, internal catalog management, agreement review, copyright claims, and general quality control

CEO/Founder Pellum Publishing

* Support accounting with quarterly reconciliation between royalties & accounting systems
* Manage business development, revenue, content, and B2B/B2C marketing functions
* Generated $1.2 million in licensing revenue in less than 12 months
* Collected $505,458 unclaimed royalties for multiple producers and songwriters
* Catalog valuation, audit, and forecast future projects
* Regularly review royalty processing for songwriters & producers
* Maintain client accounts and processes surrounding complex deal properties,. Joint ventures, buy-out agreements, advances
* Settled disputes for Cutty Ranks, increasing royalties income by 1,200%
* ‘Dame Tu Cosita’ Cutty Ranks 4 Billion Views on YouTube sample clearance & retain copyrights, resulting in $30k monthly royalty income
* ‘Energy’ Drake 312 Million views on YouTube sample clearance & retain copyrights resulting in $5k monthly royalty income
* ‘Location” Khalid 1 billion plays on Spotify collected mechanical royalties, resulting in $10k monthly royalty income
* ‘Swag Surfin’ F.L.Y. increase the royalty income by 5000% with major synch placements “House Party,” Beyonce “Homecoming,” Disney Proud Family show, Peloton, Netflix original series, A Madea Homecoming, NBA, NFL, MLB, Fox Sports, ESPN, WildnOut, many more

Education

Learning history

Dark Horse Institue

Trade school

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