About Me
Seasoned marketing and events professional with knowledge in curating programming experiences. Competent marketing and communications skillset with the ability to build positive team dynamics and nourish community relationships. Expertise in the areas of project management, critical thinking, problem solving, public speaking, adaptability, social media coordination, and budget management. A self-starter who can effectively work independently with minimum supervision and prioritizes assessment and evaluation for optimal programming and team performance.
Skills
Project ManagementProblem SolvingCustomer SupportBudget ManagementMarketingSocial MediaSocial Media ManagementSocial Media MarketingTeamworkCustomer RetentionEvent ManagementEvent PlanningCommunity ManagementEvents
Experience
• Assist in the introduction of the Student Alumni Association in its inaugural year
• Develop and Manage Budget, track expenses for on campus events
• Revamp and Manage the Nova Southeastern University Alumni Social Media pages (Facebook, LinkedIn & Instagram)
• Promoted from Marketing and Events Coordinator
• Foster positive team dynamics by coordinating internal staff events and other volunteer efforts to bolster the organization’s engagement and awareness
• Elicit philanthropic support from community partners by establishing and nourishing synergetic relationships
• Collaborate with the VP of Development to curate messaging and creative output for various campaigns, including annual, major gifts
• Encompass expertise in the timely coordination of event set up and break down to ensure event success
• Recruit, train, and oversee youth, young adult and staff volunteers within and outside of the organization
• Direct the execution of annual Thanksgiving meal delivery program, Back to School Bash, and annual gala, including creating the marketing materials and managing staff and volunteers for these events
• Design all graphics for the organization, including ads for publication, as well as manage all main organizational social media pages, including Instagram, Facebook, Linkedin, Twitter, and YouTube
• Manage the organization’s brand parameters and protect the integrity of its outward facing brand position
• Execute all logistics for the Branches Wash N Learn event, which occurs twice a year and includes organizing vendors, food coordination and distribution, as well as free laundry for families
• Provide direction for meal distribution, location finalization and event logistics including all Audiovisual needs for the Branches Microbusiness event, which is conducted twice, monthly
Marketing & Events Coordinator January 2019 – January 2021
• Organized and facilitated the following annual events:
o Thanksgiving Meal Delivery program which assists over 5,000 individuals on Thanksgiving morning and is one of the largest events of its kind in South Florida, this includes soliciting and managing all 5,000 meal recipients and delegating all day off tasks amongst the Branches team of directors
o Back to School Bash, to ensure over 400 students receive school supplies for the new school year, this includes all logistics, vendor organization and volunteer assignments
o Black Tie & Blue Jeans Auction; silent, live and online
• Coordinated internal events for staff campaigns
• Led bi-weekly donor thank you letter writing and distribution initiatives
• Identified, cultivated, and solicited philanthropic support by developing and maintaining relationships with assigned and new prospects
• Oversaw volunteer efforts to support public awareness, engagement, and other development-related public events
• Worked closely with the Promotions Manager to ensure seamless integration of the company’s communication & marketing efforts
• Collaborated with all partners and programs by formulating strategies aligned with the company’s strategic plan
• Composed weekly event postings for the company’s website
• Facilitated debrief meetings to provide event recaps for the national sales team
• Managed the content and street team components of the company’s website (WQAM Nergia Energy Team and Power 96 Sedano’s Street Squad)
• Composed liners for the weekly event schedule and event posts via the Eventful platform
• Assisted the Promotions Manager with weekly event set up preparations
- Assisted the Promotions Manager with weekly event set up preparations
- Worked closely with the Promotions Manager to ensure seamless integration of the company’s communication & marketing efforts
- Assisted with on-air programming streaming of the "Elvis Duran Morning Show"
- Assisted with on-air programming "Big Mama and the Wild Bunch"
Education
Bachelor of Arts in Sociology
Bachelor of Arts in Communication
Portfolio not available.
Services not available.