Senior Product Manager, Commerce Technology WeWork
• Increased Broker retention as a strategic initiative to expand the Enterprise segment from 30% to 50% globally within the first year, accountable for 90% of the company’s $4B annual revenue
• Reduced Time-To-Pay for Broker referrals from 60 days to 5 days via a new payment processing system, resulting in a 50% increase in broker retention and 70% reduction of manual work and team size
• Partnered with Sales and Growth Marketing to launch new WeWork products (WeWork Workplace) and scaled them to ~$100M ARR within the first year
• Launched WeWork native app’s first Push Notification Marketing segment with a stable 79% booking conversion and an increase of ~$5M+ ARR from bookings and upgrades
• Designed and Launched ‘Book a Tour’ on the referral web platform, contributing to a 48% increase in conversions