I am a recent graduate of the University of Texas at Austin, where I earned a Bachelor of Science degree in Advertising, complemented by a minor in Business Administration. Eager to kickstart my career, I am actively seeking a position in the dynamic fields of advertising, marketing, social media, public relations, or communications.
I am fueled by a passion for creating impactful brand stories and engaging with audiences in innovative ways. My desire to learn and adapt to evolving trends in the industry drives me to seek opportunities where I can contribute my fresh perspectives and collaborative spirit.
As a dedicated and resourceful individual, I am excited to find a role that allows me to apply my creativity, problem-solving abilities, and excellent communication skills. I am confident that my academic foundation, coupled with my professional experience, will make me a valuable asset to any team seeking a proactive and ambitious professional in the realm of advertising and marketing.
- Collaborate with the program manager and CEO on executing dynamic marketing initiatives to elevate brand visibility and recognition
- Design branded presentations and marketing material such as brochures, business cards and more
- Plan, schedule, and design engaging email newsletters
- Conduct comprehensive market research and gather consumer feedback
- Produced captivating graphics and compelling copy for social media posts on Instagram, Twitter, and Facebook
- Filmed and edited Instagram Reels, enriching the brand's visual storytelling and audience engagement
- Conducted interviews with celebrity talent, providing exclusive content to the brand’s audience
- Attended events in the entertainment industry, skillfully capturing and curating content to reinforce the brand's presence and narrative.
- Authored and published well-crafted articles about current TV shows and films on the website
- Used Microsoft Excel to effectively track and analyze social media metrics, using data-driven insights to optimize performance and identify areas for improvement.
- Demonstrated foresight by forecasting potential social media trends, proactively adapting strategies to stay ahead
- Spearheaded the management and growth of the organization's Instagram
- Curated engaging and visually appealing content for social media using Canva, Photoshop, and Procreate
- Effectively led and supervised a dedicated team, skillfully delegating tasks to ensure a seamless social media presence
- Collaborated with local news reporters, successfully increasing awareness about the organization and its initiatives
- Strategically utilized social media platforms to shape and enhance the organization's reputation, establishing a strong sense of credibility within the community
- Orchestrated outreach efforts, fostering valuable connections with other organizations and prospective members
- Employed Instagram Analytics to optimize growth, boost engagement, and raise awareness about the organization's mission and activities
- Grew the Instagram page from 25 followers to an impressive 3,600 followers within a 9-month period
- Coordinated and facilitated successful events, including student voter registration drives and Covid PPE drives, contributing to community engagement and public awareness.
- Engaged directly with potential voters to promote the candidate's campaign, facilitate voter registration, and provide accurate information on voting procedures.
- Crafted compelling social media content for platforms such as Instagram, TikTok, and Twitter
B.S. Advertising
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