Graphic Designer / Digital Marketer

- Conceptualized, designed and executed visual and written assets for 12 film and TV production projects, including illustrations, animation assets, social media graphics, and briefing documents over a year, resulting in a 15% increase in online engagement
- Led successful implementation of brand guidelines across five different platforms, resulting in a 20% increase in brand recognition and consistency metrics
- Created a comprehensive set of design guidelines and standards that were adopted by the entire organization, resulting in a 30% reduction in design errors and inconsistencies in visual materials

- Managed visual branding and design successfully for 3 lifestyle brands, resulting in a 20% increase in social media engagement and a 15% increase in website traffic
- Collaborated with marketing and creative teams to develop strategic design solutions that aligned with client goals and objectives, resulting in a 95% client satisfaction rate
- Completed 10 projects within a 2-month period, meeting 100% of assigned deadlines

- Cooperated with the editorial team to design layouts for 3 magazines, each targeting a different audience and language group (English and Arabic), resulting in a 20% increase in readership engagement compared to the previous year’s editions
- Assisted in the development of visual concepts and design directions for various features, leading to a 15% increase in infographic shares on social media platforms
- Created 50+ graphic assets and edited images for print and digital publication, ensuring adherence to brand guidelines and editorial standards, resulting in a 95% accuracy rate
- Utilized data-driven insights to optimize design strategies, resulting in a 30% increase in client satisfaction and a 25% rise in project completion efficiency

- Collaborated with a team of three designers and a group of final-year art students to create two sets of brands that successfully encapsulates the fine art’s graduating class of 2020/2021. We designed two websites that showcased the student's work in both semesters.
- Built 3 distinct brand identities simultaneously that allowed the department to market the 3 events to digital and print platforms; crafted websites, social media posts and a catalogue displaying all students’ work
- Achieved a 30% improvement in team collaboration by honing skills in project management, communication, and teamwork within a fast-paced environment

My university experience has allowed me to develop a comprehensive understanding of design principles and techniques, including relevant subjects such as UI/UX Design, which involves bridging aesthetics and function for digital platforms, Branding Fundamentals, where I can create graphics aligned with a brand's personality, and Editorial Design, enabling me to apply effective typography and create engaging layouts.