DIGITAL MARKETING MANAGER RK Ventures Inc
1.Digital Marketing Expertise
• Managed digital marketing strategies for multiple six-figure brands, focusing on enhancing brand visibility, driving engagement, and increasing revenue through tailored campaigns.
• Oversaw influencer and affiliate partnerships, ensuring effective collaboration to drive sales and expand the brand’s reach across affiliate platforms.
• Coordinated and managed high-quality UGC creation by collaborating with creators to support product launches and enhance customer trust.
2.Social Media Management
• Led social media account management for Amazon brands, including content creation, campaign planning, and scheduling, ensuring consistent messaging aligned with brand values.
3.E-Commerce Optimization
• Optimized Amazon listings through keyword research, competitive analysis, and enhanced A+ content to improve search visibility and conversion rates.
• Analyzed campaign performance using tools like Google Analytics and platform-specific metrics, implementing data-driven improvements that led to a 30% increase in customer engagement.
4.Team Leadership & Strategy
• Supervised cross-functional teams, including creative and technical staff, to ensure seamless execution of marketing campaigns and timely delivery of goals.
• Conducted market research and competitor analysis, identifying trends and opportunities to help brands stay ahead in a highly competitive marketplace.
5. Affiliate Marketing
• Streamlined affiliate marketing strategies, successfully onboarding and managing creators and affiliates, resulting in a measurable boost in ROI and brand awareness.
6. Customer-Centric Approach
• Provided customer support insights to align marketing efforts with user feedback, enhancing the overall customer experience.