Creative & Brand Strategist

- Developed marketing campaigns to increase brand awareness and customer acquisition
- Provided strategic direction to the design team, ensuring quality and consistency in all deliverables, including assets, logos, and more
- Designed multiple agent and team brand systems, logos, social templates, print assets, and advertisements
- Analyzed marketing data to identify trends and develop insights that informed future marketing decisions
- Developed and implemented a comprehensive marketing plan that increased brand awareness by 216.3%
- Collaborated with PR and sales teams to improve content marketing and cross-promotional initiatives

- Led a team of graphic designers to ensure quality and consistency across all deliverables, including promotional content for real estate teams, resulting in a 110% increase in online followers.
- Designed comprehensive brand identity systems, including logos, websites, and social media assets, that increased brand recognition and aligned with clients' unique brand messages.
- Created logos, branding kits, creative assets, and more, selecting color palettes, typefaces, website design, and overall brand messaging.
- Established and maintained a content library to efficiently store and organize content assets.
- Collaborated with various teams to align design and marketing strategies, ensuring a cohesive and impactful brand presence.

- Designed and marketed custom property brandings and homes, creating a cohesive and impactful visual identity across various platforms.
- Created and managed various websites, including the team's main site, property-specific sites, and a rental website, ensuring alignment with the overall brand strategy.
- Managed and directed content across all social media platforms, crafting unique and memorable posts that resonated with the target audience.
- Analyzed website and social media analytics to identify trends and opportunities for improvement, implementing changes that increased website traffic by 81%.
- Developed a comprehensive marketing plan that integrated branding, web design, social media, and analytics, resulting in a cohesive and effective brand presence.

- Developed and maintained business relationships with existing and prospective clients to drive sales growth and maximize customer retention.
- Provided excellent customer service by assessing clients' needs, recommending appropriate products, answering questions, and offering training on products and services.
- Achieved and exceeded challenging sales targets through proactive territory management, lead generation, and consultative sales techniques.
- Partnered with internal teams including credit, transportation, and promotions to ensure seamless order processing and issue resolution.