Gina Graham
Gina Graham

DIGITAL MARKETING EXPERT

Actively looking · Member since 6 Dec 2023
Message
Location
United States
Desired salary
Unspecified
Work preference
Full Time, Contract, Part Time, Temporary
Experience level
Not set

About

Professional summary

Dynamic and results-driven Digital Marketing Expert with over 8 years of proven success in driving impactful digital campaigns. Specialized in SEO/SEM, PPC, Social Media, Email marketing, Graphic Design, Digital Ad displays, Retargeting, Automation, and CRM Management. Recognized for achieving a remarkable 20% increase in lead generation and client acquisition, contributing to a 15% conversion rate for Mortgage Brokers and Loan Officers. Eager to leverage strategic vision and drive measurable business growth in a challenging role.

Skills

23 capabilities

Experience

Career history

CMSO/ Founder Dhome Marketing

Lead Generation and Conversion:
• Achieved a remarkable 20% increase in lead generation and client acquisition, resulting in a conversion rate of 15% for Mortgage Brokers and Loan Officers.

Conversion Optimization:
• Improved conversion rates by an impressive 25% through targeted copywriting and successful A/B testing strategies.

SEO Campaign Impact:
• Spearheaded strategic SEO campaigns, boosting organic website traffic by a substantial 25% within the first six months. This initiative led to a notable 10% increase in website applications.

Brand Strategy:
• Elevated brand awareness by a significant 20% through the implementation of comprehensive end-to-end brand strategies.

KPI Excellence:
• Consistently exceeded Key Performance Indicators (KPIs), achieving a notable 15% increase in social media engagement and an impressive 20% improvement in email open rates for clients.

Analytical Insight:
• Utilized Google Analytics for precise campaign performance analysis, providing clients with actionable insights for informed decision-making.

Marketing Manager Panorama Mortgage Group

Lead Generation and Acquisition:
• Successfully increased lead generation and client acquisition by an impressive
20% through the strategic implementation of SEO/SEM and PPC campaigns, resulting in a substantial boost in qualified leads.

Social Media Impact:
• Achieved a remarkable 15% increase in qualified leads by strategically enhancing brand visibility and engagement on various social media platforms, contributing to a more robust online presence.

Email Marketing Success:
• Implemented targeted and highly effective Email marketing campaigns, resulting in an impressive 25% improvement in client conversion rates. This contributed significantly to the overall success of the marketing strategy.

Brand Recognition:
• Elevated brand recognition and trust, leading to a substantial 20% increase in loan closures. This increase is attributed to visually compelling marketing collateral and strategically placed digital ad displays that resonated with the target audience.

Retargeting Strategies:
• Executed highly effective retargeting strategies, generating a notable 30% boost in returning prospects and successful conversions. This initiative significantly contributed to maintaining engagement with potential clients.

CRM Efficiency:
• Successfully implemented CRM automation, resulting in a remarkable 25% increase in efficiency among loan officers. This improvement not only enhanced internal processes but also contributed to increased client retention.

Education

Learning history

WESTERN GOVERNERS UNIVERSITY

BACHELOR OF SCIENCE IN MARKETING

Currently enrolled in the Western Governers University (Online) with a current GPA of 3.4

This professional hasn’t added portfolio projects yet.

This professional hasn’t listed any services yet.

Jobs Talent Salaries
Menu