UX Research
About Me
Empathetic Business Anthropologist with over 5 years of experience in user research, customer experience, and process optimization. Specialized in qualitative and quantitative analysis, with a proven track record of implementing strategies that increased customer satisfaction to 4.6/5. Expert in UX Research, AI, and Design Thinking to solve complex problems and translate data into strategic insights. Recognized for the ability to manage communities, automate processes, and lead projects with measurable impact on user experience.
Skills
Problem SolvingAnalytical SkillsData AnalysisOrganizational SkillsMicrosoft OfficeCustomer SuccessMicrosoft ExcelMarket ResearchA B TestingCritical ThinkingGoogle SheetsUser ResearchGoogle WorkspaceConflict ResolutionGoogle DocsCreative ThinkingCustomer ResearchUX ResearchUser InterviewsAnalysisGoogle Data StudioActive ListeningFast Learner
Education
Anthropology
Experience
Executive Digital School. Responsible for ensuring an excellent learning experience and student engagement.
Created and managed the Alumni Community on WhatsApp, achieving 70% student participation and increasing repurchase rates by 10%.
Created and analyzed 1,000+ satisfaction surveys in LookerStudio, identifying trends and optimizing the student experience.
Increased NPS to 50+ in all assigned modules through engagement strategies and personalized communication.
Led process automation in HubSpot, designing and optimizing communication workflows for new students with a UX-focused approach.
Developed a digital customer satisfaction tool with a multidisciplinary team, enabling the measurement of experience and data collection for implementing improvements.
Delivered 500+ guided tours and informational talks in Spanish and English for prospective students and visitors.
Project Manager for Modern Channel Initiatives
Process automation: Developed tools that accelerated new product launches by over 20%.
Process optimization, improving operational efficiency and reducing execution times.