VP, Creative Director 22squared
Publix, Shark Ninja, The Home Depot, Buffalo Wild Wings
Campaigns & Activations: Led consumer and advertiser workstreams for Publix, from holiday campaigns to brand partnerships with the Tampa Bay Buccaneers and Feeding America.
Cross-Functional Leadership: Co-created briefs with merchandising, strategy, and external vendors to align creative with business goals
Team Culture: Scaled the creative department while maintaining a collaborative, award-winning culture (LIA, Addys, Effies)