Video Editor Highview Strategies
• Created high-performing short-form content (Reels, TikToks, Shorts) that increased social engagement by 28%.
• Translated brand data into compelling visual narratives and infographic-style animations.
• Conceptualized trend-based video formats including face-overlay explainers and native platform storytelling.
• Conducted A/B testing on hooks, CTAs, and visuals, improving video performance and retention.
• Collaborated with content and analytics teams to align storytelling with campaign performance insights.