Data Scientist

Built and maintained interactive dashboards for real-time tracking of various KPIs. Developed and optimized predictive models (churn, upsell, credit scoring) to reduce customer attrition, drive personalized targeting and reduce default risk. Delivered custom analytics solutions to external clients, including credit risk segmentation and geospatial mapping of customer behaviour using telecom data. Ran A/B tests to evaluate marketing campaigns, app features and pricing strategies, measuring impact and providing actionable recommendations. Created custom data workflows and automated reporting solutions to support monthly and quarterly business reviews. Partnered with product, marketing, sales and customer care teams to translate business needs into analytical questions and data-driven strategies.

Developed and maintained analytical dashboards to provide data-driven insights for stakeholders. Collaborated with senior data scientists to create proof-of-concept data analytics projects to explore innovative solutions and drive informed decision-making. Participated in data cleansing and preprocessing to ensure the integrity of datasets utilized for analysis. Presented insights and model outputs to stakeholders, tailoring narratives to both technical and non-technical audiences.

Designed, developed and maintained automated test scripts using Java and Selenium WebDriver. Integrated automated tests into CI/CD pipelines using Jenkins to enable fast feedback and continuous quality control.

Conducted manual QA testing for complex web and enterprise-level applications, validating functionality, usability and performance. Created test plans and test cases, documented issues using JIRA.