Growth Marketer Awesome Motive Inc. – MonsterInsights
Own growth strategy across three brands (MonsterInsights, ExactMetrics, UserFeedback). Planned and executed A/B tests that improved landing page conversion rates by 6.3% and increased revenue per visitor by 18.73%. Led content strategy and SEO initiatives, increasing organic traffic and user engagement. Collaborated with product, design, and dev teams to implement CRO and onboarding improvements. Managed and analyzed performance of email marketing and promotional campaigns.