Managing Producer, Design and Creative Operation for Apple TV+ & TV Ap

I am a Managing Producer with extensive experience in design and creative operations, particularly in the digital content space. Currently, I oversee the planning, execution, and delivery of high-quality digital content for Apple TV+ and the TV App, focusing on amplifying brand impact and driving user engagement. My role involves leading a global team of integrated producers and managing alignment with senior partners and creative teams to develop cohesive content strategies.

In my previous position as Managing Producer for the App Store, I successfully led a team that delivered over 170 pieces of content per month, while also engaging with global production leads to refine our production processes. My background as a Senior Producer allowed me to develop and manage promotional campaigns for major product launches, ensuring that our strategies were both effective and aligned with market trends.

Prior to my tenure at Apple, I worked as a Strategic Planner at TBWA/Media Arts Lab, where I developed marketing strategies for Apple’s brand campaigns and product launches in Japan. My experience includes conducting in-depth studies and qualitative analyses to inform our marketing efforts.

I also have a strong foundation in global communication planning from my time at Dentsu, where I developed brand identities and marketing strategies for various clients, including major Japanese corporations. My work involved extensive collaboration with local teams across the Asia-Pacific region.

With a Bachelor’s degree in Design from York University, I possess a solid understanding of graphic design principles and tools, which I apply in my current role to enhance the visual and strategic aspects of our content.