I am a driven and creative marketing professional with a strong background in digital campaigns, client engagement, and brand strategy. I have extensive experience using data-driven insights to improve performance and develop marketing solutions that build awareness and drive results. I am a proactive learner with a passion for exploring new tools, technologies, and creative approaches to achieve business growth and strengthen client relationships.
Throughout my career, I have developed and executed customer campaign strategies that increased repeat client engagement and loyalty. I am skilled in using platforms like Salesforce to streamline project tracking, enhance communication, and boost workflow efficiency. I collaborate effectively with teams to design creative service approaches, promotional offers, and client engagement initiatives.
I analyze customer feedback and market trends to recommend innovative improvements to service delivery and retention programs. Managing multi-channel digital campaigns using tools such as Google Ad Manager and Simpli.Fi has allowed me to optimize ad placements and improve ROI for my clients.
Previously, I worked as a Customer Service Retention & Creative Consultant where I improved customer retention and subscription longevity by implementing personalized engagement strategies and resolving issues efficiently. I partnered with creative and cross-functional teams to design engaging content and service improvements, boosting customer satisfaction and loyalty.
I have a Bachelor of Digital Arts from Fayetteville State University and have consistently enhanced campaign conversion rates and client satisfaction through high-quality, impactful designs and strategic branding initiatives. I am committed to continuous improvement and delivering measurable results in all my marketing efforts.
