Marketing Data Analyst | SQL, Python, GA4 & GTM | Marketing Analytics

I am a Marketing Data Analyst focused on turning complex marketing data into clear, actionable insights that drive measurable business growth.
With over 10 years of experience across marketing, digital marketing, advertising, and branding, I specialize in bridging the gap between marketing strategy and data analytics. My work is centered on understanding customer behavior, improving acquisition efficiency, and optimizing marketing performance through data.
I work across the full marketing analytics stack — from data collection and tracking implementation (GA4, GTM) to analysis and modeling (SQL, Python), visualization (Looker Studio), and experimentation frameworks. I also have hands-on experience in attribution analysis, marketing mix modeling (MMM), segmentation, churn analysis, and marketing automation workflows.
My approach is simple: replace assumptions with data, identify what truly drives revenue, and help teams scale growth efficiently.
I am particularly interested in roles within SaaS and data-driven organizations where marketing and analytics intersect to drive scalable growth.