I am a marketing specialist with more than 10 years of experience working across both agency and client-side environments. My background combines digital marketing, account management, project coordination, and performance analysis, with a strong focus on delivering measurable results.
I have led and supported marketing initiatives for major brands, including Orange, Coca-Cola, Acer, Mahou, and ING. A key part of my work has been managing complex client relationships, coordinating multidisciplinary teams, and ensuring campaigns and projects are delivered on time and with quality.
I am especially experienced in digital strategy, paid media, analytics, reporting, and team leadership. I have worked with tools such as GA4, Looker, Looker Studio, Google Ads, Meta Ads, TikTok Ads, JIRA, Notion, Asana, and Trello, and I use data to guide decisions and improve performance.
One of my biggest achievements was helping manage the branding and organic growth of Orange, including 5 websites and 2 YouTube channels. I also helped unify marketing metrics and reporting systems to support better decision-making at leadership level.
I bring a strong commercial mindset as well, with experience in prospecting, lead generation, negotiation, and closing deals. I enjoy building client loyalty, creating clear reporting, and developing strategies tailored to each client’s needs.
I am based in Madrid, Spain, and I speak Spanish natively and English at an intermediate-high level. I am looking to continue growing in digital marketing, account management, and project leadership roles where I can combine strategy, coordination, and analytics.
Manage client relationships, support paid media strategies, coordinate paid media teams, provide analytics and reporting, create dashboards and presentations, and drive results-based actions and client loyalty.
Used prospecting and lead generation tools, handled negotiation and sales closing, designed digital marketing strategies, managed clients, and optimized CRM, SEO, SEM, and analytics tools.
Led reporting and metrics unification for the marketing department, reported to the CMO, coordinated creative, paid, PR, and social teams, and managed more than 10 campaigns per month involving over 20 people.
Managed major accounts such as Orange, Coca-Cola, Acer, Mahou, and ING; coordinated teams for long-term strategies and one-off activations; handled web creation and redesign projects; and supported proposals and account growth.
Bachelor's Degree in Marketing
HTML & CSS Course
Contentsquare Certificate
Google Ads + Meta Ads Course
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