Senior Product & UI/UX Designer

I am a Senior UI/UX and Product Designer with more than 8 years of experience creating user-centred digital products for web and mobile. My work focuses on UX research, interaction design, prototyping, and design systems, with a strong emphasis on usability, accessibility, and visual coherence.

I have worked across agency and freelance environments, collaborating closely with cross-functional teams and clients from the initial brief through to launch. I enjoy turning complex requirements into clear, intuitive, and visually consistent experiences that support both users and business goals.

My background includes designing responsive interfaces, building personas and user flows, conducting usability testing, and developing wireframes and high-fidelity mockups. I also have experience creating brand identities, motion design assets, marketing materials, and print collateral to support broader product and brand communication.

In my recent roles, I have contributed to websites, web-based games, digital campaigns, and product redesigns. I have also worked on visual systems, onboarding experiences, iconography, illustrations, and promotional content, always aiming to improve engagement and strengthen brand recognition.

I hold a Master’s degree in Design and Visual Communication from Sapienza University of Rome, along with a Bachelor’s degree in Architectural Design. My education and professional experience have helped me develop a balanced approach that combines strategic thinking, visual design, and practical execution.

I speak English, Italian, Persian, and Kurdish, and I am comfortable working in international, multicultural environments. I am passionate about design challenges, storytelling, and creating meaningful digital experiences that are both functional and aesthetically refined.