I am a communication-focused professional with a background in UX/UI design, sales management, and visual merchandising. I combine empathy, clear communication, and structured execution to support teams and customers effectively.
I have experience creating and validating early UX concepts, refining interface consistency, and improving user experience through design adjustments. My work has included design systems, design sprints, and user testing to generate actionable insights and deliver practical solutions.
I have also worked in social media and performance marketing, where I helped improve qualified traffic and ad performance through campaign creation and optimization. In addition, I have contributed to website conversion improvements by refining structure, copy, CTA placement, and trust cues.
My background includes visual merchandising, where I developed POS and spatial concepts, window campaigns, and visual guidelines. I have overseen multiple stores, handled concept development, and coordinated local teams, which strengthened my organizational and leadership skills.
I am interested in networking, cloud infrastructure, and automation technologies, and I hold an Oracle Cloud Infrastructure certification in AI foundations. I enjoy working across functions and bringing together creativity, organization, and people-oriented thinking.
I am currently based in Berlin and speak English and German. I am looking for opportunities where I can combine communication, structure, and cross-functional collaboration in a sales, UX, or operations-oriented role.
Communication-focused professional with a background in UX/UI and sales management, combining empathy, clear communication, and structured execution. Experienced in campaign creation, brand development, and cross-functional collaboration.
Created and validated early UX concepts for the electronic patient record (ePA) to establish a clear structure and navigation foundation for later development. Improved interface consistency and user experience by refining and implementing UI adjustments for the E-Prescription App based on design feedback and usability goals.
Delivered 2 validated concepts in 5 days by running an end-to-end Design Sprint. Improved consistency and dev speed by building a design system (Figma library, tokens, naming, contribution). Generated actionable insights by organizing and conducting B2B user tests.
Delivered actionable concepts each sprint by planning, organizing, and facilitating end-to-end Design Thinking workshops.
Improved qualified traffic and ad performance by conceptualizing, editing, and launching social/performance ads via Meta Ads Manager. Enhanced website conversion through UX optimization of the homepage.
Developed POS and spatial concepts, window campaigns, and visual guidelines. Oversaw multiple stores, handled concept development, and coordinated local teams.
Bachelor of Arts in Interface Design
Apprenticeship in Visual Merchandising
Apprenticeship in Interior Design
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