I am an international tobacco and reduced-risk products professional with more than 7 years of experience across Heat-Not-Burn products, tobacco manufacturing, nicotine extraction, overseas factory setup, joint venture negotiation and execution, product development, regulatory compliance, and regional market expansion.
I have led overseas industrial projects from 0 to 1, including factory establishment, operational preparation, team building, supply chain setup, trial production, mass production, brand development, and cross-cultural management.
My background includes strong exposure to Risk-Reduced Tobacco Products, especially Heat-Not-Burn products, where I have worked on product development, manufacturing coordination, regulatory compliance, and market commercialization.
I am familiar with EU-TPD, UK-MHRA, UAE-ECAS, Track & Trace system setup, UAE free zone operations, and regional compliance requirements.
In my recent roles, I have managed JV negotiation, factory readiness, operational handover, production ramp-up, and commercial launch activities in the UAE, while coordinating across Chinese management, local teams, technical staff, and external partners.
I have also supported chairman-level strategic planning, investment projects, financing preparation, and corporate management, and I am open to opportunities in tobacco, reduced-risk products, and cutting-edge cannabis companies.
Led JV negotiation and setup including license acquiring, bank account setup, due diligence, and FTA compliance. Led ODI (China) compliance. Managed operational setup and primary tobacco processing operations in the UAE. Coordinated production, quality, maintenance, logistics, compliance, and commercial functions. Established a 62-person operational team within 30 days and built an overseas supply chain and ERP-based management framework.
Led overseas project negotiation and execution for tobacco and Heat-Not-Burn manufacturing business. Completed 0-to-1 factory establishment, including operational planning, facility preparation, production readiness, and team setup. Managed cross-cultural teams across production, R&D, supply chain, quality, sales, and compliance. Led HNB product development, trial production, mass production, flavor development, packaging coordination, and product launch. Managed development of more than 12 new product flavors and supported regional sales, distributor coordination, brand building, and market expansion.
Supported chairman-level strategic planning, investment projects, financing preparation, and corporate management. Prepared investment business plans, pitch decks, financial presentations, and fundraising materials. Participated in roadshows, investor communication, and financing management. Coordinated China factory construction, internal project follow-up, and cross-department execution. Managed the chairman's business schedule, overseas coordination, executive administrative matters, shareholder meetings, board meetings, and management reporting.
Tested product UI design, functional design, and user interaction experience. Prepared product experience reports and proposed improvement suggestions. Supported product managers and PMO team in product optimization and project follow-up. Participated in user feedback collection, issue tracking, and product iteration support.
Participated in the landing and organizational setup of a tobacco extract and nicotine extraction factory. Coordinated factory establishment, production preparation, supplier communication, and operational planning. Supported nicotine extraction project execution across technical, commercial, and supply chain functions. Managed key account development for nicotine sales in the North American market.
Participated in the exclusive Middle East agency project for China Tobacco heated tobacco brand FARSTAR. Led regional market development, distributor coordination, brand promotion, and commercial execution. Supported product launch, flavor development, market feedback collection, and supply chain coordination. FARSTAR became one of the leading heated tobacco brands in Iraq and Iran.
Participated in factory feasibility research for a nicotine pouch manufacturing project. Organized visits with key raw material suppliers and production equipment suppliers. Coordinated procurement comparison, price negotiation, supplier evaluation, and technical discussions. Supported assessment of production process, equipment configuration, key material sourcing, and project feasibility.
Supported regional sales expansion for a leading tobacco equipment manufacturer. Covered sales of major cigarette and packaging equipment, including ZJ114, PROTOS70, YB43, and related machinery. Developed customer relationships across the Middle East and surrounding markets. Managed spare parts sales, after-sales coordination, technical communication, and commercial negotiation.
Led a cross-border product development project for heated cannabis products in collaboration with cannabis cultivators and CBD extraction companies in Thailand. Coordinated joint R&D discussions covering product concept, raw material suitability, formulation feasibility, heating technology, device compatibility, and consumer experience. Conducted regulatory research on cannabis-derived heated products, including market entry requirements, product classification, import/export restrictions, labeling, and compliance pathways.
Bachelor of Business Administration (BBA)
I started working while I was in university time, crossing Shenzhen city to Guangzhou city, by train every day to accomplish both life targets.
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