I am a results-driven media buyer and digital marketing specialist based in Marrakesh, Morocco, with a strong focus on Meta Ads infrastructure, audience targeting, and campaign scaling.
I have experience working in professional agency environments, including Formaseo, where I collaborate with team members to strategize and execute digital marketing initiatives and acquisition funnels.
In my freelance work, I manage end-to-end paid advertising campaigns across Meta platforms, with an emphasis on maximizing ROAS, optimizing budgets, and scaling winning assets safely.
I also build customized e-commerce websites and landing pages designed for tracking, conversion, and business growth. Alongside this, I create clean professional logos and visual brand elements that strengthen brand identity and customer trust.
My skill set includes ad copywriting, scripting, AI content creation, business manager fixes, and performance analysis. I am comfortable working with campaign data daily to improve results and support scaling decisions.
I speak Arabic natively, and I also use English professionally and French at an intermediate level. I hold an Advanced Social Media Management certification from Alison Academy.
Partner within the Formaseo team to strategize and execute cohesive digital marketing initiatives and acquisition funnels. Support performance marketing structures and pixel tracking configurations for secure client account scaling. Develop high-converting ad copy and marketing concepts aligned with agency scaling objectives.
Plan, configure, and optimize end-to-end paid advertising campaigns across Meta platforms to maximize ROAS. Structure and build customized e-commerce websites and landing assets tailored for seamless tracking and conversions. Design clean professional logos and visual brand elements to establish corporate identity and enhance customer trust. Analyze active performance metrics daily to safely scale winning assets and optimize CBO budgets.
Advanced Social Media Management
An advanced certification focused on strategic social media management, audience engagement, and content optimization. It covers data-driven campaign planning, brand positioning, and the use of analytics to monitor performance and maximize ROI across major digital platforms.
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