360-Degree Communication Professional | Strategic Communication, Branding & Marketing | Project Mana

Managed multi-format digital campaigns for brands across various industries, from planning through execution. Developed content strategies, storytelling, and employer branding initiatives aimed at strengthening brand positioning. Managed client requirements and participated in the tracking and follow-up of digital projects and campaigns. Analyzed content performance to identify opportunities for optimization and continuous improvement.

Developed creative solutions and communication materials for editorial, commercial, and advertising projects. Designed marketing campaigns, email marketing, and visual content to strengthen brand and advertiser positioning. Coordinated content adaptation across multiple digital and print channels and formats. Collaborated with editorial, commercial, and creative teams to ensure brand consistency and meet objectives. Participated in special projects focused on communication, visibility, and value generation for clients and audiences.

Developed branding, communication, and positioning strategies for brands across diverse sectors. Created creative concepts, visual identities, and integrated campaigns aligned with business objectives. Prepared executive presentations, business proposals, and supporting materials for client acquisition and retention processes.

Designed and implemented internal communication strategies aimed at strengthening organizational culture. Managed corporate campaigns focused on employee wellbeing, recognition, occupational health, and engagement. Administered internal communication channels and developed content for different audiences within the organization. Coordinated events, activations, and internal integration projects. Collaborated with the Human Resources team on organizational communication and change management initiatives.

Supported the implementation and monitoring of strategic projects, ensuring objectives, timelines, and deliverables were met. Coordinated activities among multidisciplinary teams across several countries to ensure efficient execution aligned with project requirements. Participated in the planning, documentation, and tracking of processes related to organizational initiative implementation. Monitored project progress, managed issues, and tracked corrective actions. Contributed to continuous improvement initiatives aimed at optimizing processes and results.

Developed graphic and editorial content to strengthen institutional communication. Designed printed and digital materials for campaigns, events, and internal and external communication. Coordinated graphic production processes and vendor management. Participated in institutional positioning projects through visual and content strategies. Built consistent visual guidelines to strengthen organizational identity.

Designed and laid out advertising pieces for ATL and BTL campaigns. Developed final art files and oversaw the printing production process. Created visual guidelines, layouts, posters, and corporate and advertising materials. Collaborated with the creative team to generate innovative visual proposals. Adapted pieces to digital formats including covers, posts, headers, and banners.

Master's Degree in Project Management in progress.

Bachelor's Degree in Communication.