Digital Marketing and Communication Designer

Developed and executed digital communication strategies for brand positioning and commercial support. Participated in sales system migration projects to web platforms, integrating communication, design, and user experience criteria. Created and managed automated email communications aligned with business workflows. Coordinated with marketing, sales, and IT teams to ensure consistency across messages, processes, and digital channels. Designed, updated, and maintained the website and supported web apps as communication and process tools. Provided commercial support through Salesforce CRM and tracked commercial performance indicators.

Provided comprehensive customer support regarding coverage, policies, and administrative inquiries. Managed payment follow-up, documentation, and claims-related queries.

Developed visual identity and branding for SMEs and professionals. Planned content calendars, created social media assets, and supported digital campaigns and communication initiatives.

Adapted and planned layouts according to store size, store type, volume, and stock. Implemented seasonal commercial actions and launches. Applied VM guidelines to develop in-store exhibition planograms.

Designed graphic and advertising materials. Prepared files and followed up on printing processes.

Designed graphic materials and supported printing production workflows.

Degree in Visual Communication Design.

Specialization in Growth Marketing.

Postgraduate studies in orthotypography.

Bilingual assistant training.