Senior Graphic Designer / Art Director
About Me
I am a senior graphic designer and art director with more than 20 years of experience creating visual solutions for brands, products, and physical spaces.
My work focuses on branding, visual communication, editorial design, packaging, and applied design systems that help businesses communicate with clarity and consistency.
I have developed my career across freelance work and in-house operational roles, combining creative direction with hands-on production knowledge and technical execution.
I am comfortable leading projects from concept to final delivery, coordinating with clients, suppliers, and production teams to ensure quality, timing, and brand alignment.
I also bring experience in digital design, motion graphics, and collaborative workflows, using tools such as Adobe Creative Suite, Figma, Canva, and AI-assisted design platforms.
I value research, strategic thinking, and attention to detail, and I enjoy turning business needs into visual decisions that create measurable impact and strong brand presence.
Skills
Project ManagementMachine LearningTeam LeadershipFigmaInventory ManagementGraphic DesignCanvaTypographyAfter EffectsBrandingMotion GraphicsAdobe PhotoshopDigital DesignAdobe IllustratorPremiere ProArt Directionadobe indesignPrint ProductionMidjourneyEditorial DesignLogo DesignPackaging DesignLeonardo AIFlexi
Experience
Prepared final artwork for print applications in signage, retail, commercial spaces, and storefronts. Managed professional graphic design software and production tools. Operated specialized graphic and cutting machinery, including vinyl cutting plotters and heavy production equipment. Advised clients on visual communication and branding for point-of-sale and physical environments. Coordinated with suppliers and managed stock and inventory to maintain delivery times and production quality.
Independent designer focused on branding, visual communication, digital product design, and applied textile design. Developed strategic design solutions based on research, context analysis, and trend evaluation. Transformed client needs into consistent visual decisions with measurable results. Worked across concept development, system organization, and new idea creation.
Managed operations for three business units: laser cutting, digital transfer, and printing. Led the operational team and administered design and production software workflows. Operated specialized textile and print machinery including plotter printers, calender, laser cutter, heat press, cutting plotter, and DTF printer. Provided technical consulting to clients, coordinated suppliers, controlled stock and inventory, and designed trade show stands aligned with brand manuals. Prepared technical files for each production unit.
Education
No education data available.
Portfolio not available.
Services not available.