About Me
I am a Senior Art Director with more than a decade of experience leading creative teams and developing high-impact campaigns for global brands.
I specialize in art direction, 360° campaign development, and visual strategy across digital and traditional channels, with a strong focus on brand consistency and business results.
Throughout my career, I have worked in fast-paced agency environments, collaborating closely with strategy, account, and creative teams to deliver work under tight deadlines without compromising quality.
I have also integrated generative AI tools into creative workflows to accelerate prototyping, improve efficiency, and produce highly realistic final assets for social media and campaign execution.
I enjoy mentoring junior talent, building high-performance creative cultures, and helping teams grow through clear direction, feedback, and structured processes.
My background includes work for major brands and recognized campaigns, and I bring a strategic, analytical, and highly creative approach to every project I lead.
Notice Period: Immediately
Skills
Problem SolvingCommunicationMicrosoft OfficeLeadershipFigmaMentoringStrategic ThinkingSlackTeamworkInnovationAnalytical ThinkingMacOSTalent ManagementAnimationTrelloInDesignAdobe PhotoshopPrompt EngineeringAdobe IllustratorFlowAdobe After EffectsAdobe Creative CloudPrint DesignArt DirectionKeynoteMidjourneyAdvertising StrategyCapcutLightroom
Experience
Directed and supervised the art department using agile delivery methods, ensuring visual consistency and aesthetic quality. Led offline design projects from concept to final deliverable and collaborated with creative, strategy, and account teams. Integrated AI tools such as Midjourney, Firefly, and Magnific for rapid prototyping and production of high-complexity final artwork. Conceptualized and implemented 360 campaigns for Peñafiel across digital and traditional channels.
Conceptualized creative and strategic ideas for Audi Mexico across digital platforms. Directed editing and animation of digital materials for social media and paid media adaptation. Developed visual proposals aligned with brand and campaign objectives and supervised three junior designers.
Created concepts for digital and traditional campaigns for corporate accounts such as Coca Cola and Bimbo. Coordinated and supervised the art department on tight deadlines while maintaining creative excellence. Directed the visual development of pieces through final electronic artwork production.
Led concept development for digital and traditional campaigns for corporate accounts. Developed advertising campaigns for PVEM, ensuring visual and narrative cohesion.
Education
Diplomado, Diseño Digital
Diplomado, Semiótica del Diseño
Licenciatura, Diseño Gráfico
Portfolio not available.
Services not available.