I am a graphic designer and creative director focused on branding, visual identity, and communication design.
I build brands with strategy, structure, and a strong visual point of view. I enjoy working deeply on each project, understanding its essence, and translating it into clear and memorable design systems.
My background combines creative direction, brand thinking, and hands-on execution across digital and print environments. I have worked with local and international brands in Argentina and Chile, collaborating with teams in creative, accounts, and communication roles.
I currently lead a-pulso, where I develop brand identities, brandbooks, visual content, and strategic design solutions for companies, startups, and projects with a clear vision.
Alongside my current role, I have extensive freelance experience creating identities, editorial pieces, packaging, and web design for a wide range of clients and industries.
I value thoughtful design, attention to detail, and work that is both aesthetically strong and functionally effective. I like ideas that feel meaningful, and I aim to create visual work that communicates with clarity and personality.
Cofounder and creative director at a-pulso, a studio specialized in strategic branding, verbal identity, and brand design. Leads art direction, conceptual thinking, and creative supervision across projects, from visual development to full brand system implementation.
Independent work in brand development, graphic design, and web design for startups, bands, products, and services. Created visual identities, editorial pieces, packaging, and digital content across different industries and contexts.
Created and developed visual projects integrating graphic design and digital strategies to strengthen institutional identity. Produced advertising materials for social media, events, and internal campaigns, collaborating with academic and communication teams.
Contributed to the design and development of digital products focused on user experience. Created wireframes, interactive prototypes, and final interface production for digital platforms.
Designed visual strategies for digital campaigns for international brands, ensuring conceptual and aesthetic consistency. Produced branding, social media, and activation assets while coordinating with creative and account teams.
Designed visual strategies for digital campaigns for international brands, ensuring conceptual and aesthetic consistency. Produced branding, social media, and activation assets while coordinating with creative and account teams.
Supported teaching processes in Graphic Design III and Typography II. Participated in planning, theoretical classes, and project follow-up, guiding students with a critical and sensitive design perspective.
Designed visual campaigns for brands such as Universal Channel, adidas, Boca Juniors, Gatorade, and FOX. Created pieces for mass media and digital channels with a strategic approach.
Part of the creative team for campaigns for Fibertel, Cablevisión, General Motors, and Essilor. Designed banners, landing pages, emailings, and direct marketing pieces integrated into multichannel strategies.
Course, Diseño UX/UI, Diseño gráfico
Studied UX/UI design and graphic design.
Diplomatura, Branding
Completed a diploma in branding.
Degree, Diseñador Gráfico, Diseño gráfico
Studied graphic design.
Course, Creativo JR., publicidad, diseño
Studied advertising and design fundamentals.
Course, Inglés
Completed advanced English studies.
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