About Me
I am a creative and detail-oriented Graphic Designer with over 6 years of experience building purpose-driven visual identities. My approach combines technical aesthetics with strategic vision, ensuring that every brand not only stands out visually but also grows with a clear direction and real objectives.
I have worked as a Lead Graphic Designer and Marketing Director, where I was responsible for creating and overseeing visual artwork and design assets delivered to clients. I also developed comprehensive strategic marketing plans for different industries and helped guide creative teams toward business goals.
My experience includes leading marketing strategy and visual identity for brands such as Bio de Venezuela and Droguería Solidaria de Venezuela. I combine campaign management with high-impact visual concept development to strengthen digital positioning and create a consistent brand narrative.
In addition to agency and brand work, I have experience as a course instructor in digital marketing, visual content creation, and graphic design. I enjoy teaching others how to build complete corporate branding strategies from scratch and how to use industry-standard tools effectively.
I work confidently with Adobe Photoshop, Illustrator, InDesign, Lightroom, Canva, CapCut, and Affinity. My strengths include brand design, social media design, photo editing, flyer and poster design, and video editing.
I am adaptable, able to work under pressure, and comfortable aligning my work with preexisting style guides. I am open to opportunities where I can contribute both creatively and strategically while continuing to grow as a design and marketing professional.
Skills
Lead GenerationDigital MarketingTeam ManagementMarketing StrategyGraphic DesignCanvaVideo EditingTeachingBrandingAdobe PhotoshopBrand DesignAdobe IllustratorMarketing PlanningCreative DirectionPhoto Editingadobe indesignCapcutSocial Media Designposter design
Experience
Served as Lead Graphic Designer and Marketing Director, responsible for creating and overseeing visual artwork and design assets for clients. Developed strategic marketing plans and managed a creative team to achieve business objectives.
Led marketing strategy and visual identity for the brand, combining campaign management with high-impact visual concept development to improve digital positioning and unify brand aesthetics.
Instructed courses in digital marketing, visual content creation, and graphic design. Taught students how to build complete corporate branding strategies from scratch and use professional design software.
Education
Bachelor of Arts, Graphic Design
Bachelor's degree in Graphic Design.
Bachelor of Arts, Advertising and Public Relations
Bachelor's degree in Advertising and Public Relations.
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