Joaquin Calderón Mendoza
Joaquin Calderón Mendoza

Multimedia Designer and Brand Strategist

Open to offers · Member since 15 Jul 2026
Message
Location
Lima, Peru
Desired salary
Unspecified
Work preference
Hybrid
Experience level
Mid

About

Professional summary

I am a multimedia designer and brand strategist focused on building brand authority and positioning through visual systems and strategic thinking.

My background combines creative direction with management-oriented work, which allows me to translate complex market insights into clear and effective design solutions.

I have experience developing visual identities, campaign concepts, multimedia content, and brand guidelines while keeping consistency across all customer touchpoints.

I also work with generative AI tools such as Gemini, Magnific AI, Midjourney, and Stable Diffusion to improve creative efficiency, concept development, and visual innovation.

Throughout my career, I have collaborated with clients, led creative teams, and supported strategic decision-making in agency environments.

I am interested in roles where I can contribute both creatively and strategically, especially in branding, multimedia design, and visual communication projects.

Skills

19 capabilities

Experience

Career history

Brand manager BUNGLON AGENCIA

Supervised market analysis, brand audits, and competitor monitoring to identify strategic positioning opportunities. Led creative team workflows, presented proposals, performed final QA, and managed direct relationships with key clients to support account retention and growth.

Diseñador multimedia PARAGON AGENCIA 360

Created visual systems and advertising content with a strategic focus. Collaborated on campaign ideation, supervised brand guidelines, developed visual identities, produced multimedia animation, and reviewed final artwork for quality and client alignment.

Asst. de Dirección ESCENOGRAFIAS PERÚ

Supported management in strategic project coordination and cross-team communication. Conducted market research, handled logistics, coordinated meetings and events, and supported content coordination and key client service.

Prcte. de Diseño Gráfico NOOVA S.A.C.

Created social media and print materials for courses under supervision. Planned monthly content, supported content creation and review, organized resources, assisted presentations, and researched trends and tools.

Education

Learning history

TOULOUSE LAUTREC

Bachiller, Dirección y diseño

Bachelor's degree in direction and design.

ALEPH

Certificación, Marketing digital

Digital marketing certification, 80 hours.

Platzi

Certificación, Investigación para branding

Branding research certification, 30 hours.

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