I am a graphic designer and strategic planner with more than six years of experience in digital communication, branding, and marketing.
I specialize in creating and executing content strategies, building visual identities, and managing advertising campaigns that combine creativity with analytical thinking to drive positioning, engagement, and conversion.
Throughout my career, I have worked with brands across technology, retail, healthcare, and real estate, leading creative processes, coordinating teams, and improving digital communication across multiple platforms.
My experience includes social media management, community management, copywriting, paid media planning, and the development of multimedia content for different audiences and business goals.
I also have strong skills in UI/UX, web design, audiovisual editing, and the use of AI tools applied to content creation and digital production.
I am focused on delivering strategic visual solutions that connect with audiences and create real value for each brand I work with.
Designs and produces visual materials for Zurich across social media, mailing, certificates, forms, key visuals, banners, pop-ups, and web/app resources, ensuring consistency and quality under corporate standards.
Led communication and digital strategy, created graphic and commercial content, managed advertising campaigns, handled social media channels, coordinated content calendars, delegated tasks, and supervised creative execution.
Develops content strategies for social media, creates graphic and audiovisual content, writes copies and scripts, manages digital communities, and analyzes metrics and trends to optimize performance.
Managed the event's digital presence, developed social media communication strategies, created visual and strategic content, coordinated publishing, fostered community engagement, and monitored platform performance.
Worked with brands in real estate, beauty, technology, and retail, developing digital communication strategies, managing social media, executing paid campaigns, and designing graphic pieces to support growth and positioning.
Supported the second edition of the international balloon festival with graphic design tasks as an intern.
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