About Me
I am a product marketer and online school producer with extensive experience in digital marketing, product launches, and marketing strategy development.
I have spent my career building and promoting products, developing positioning, and creating marketing systems that support growth and conversion.
My background includes launching online educational projects, setting up business processes for product launches, and coordinating cross-functional teams to deliver results.
I also have strong hands-on experience in digital channels such as SEO, PPC, email marketing, SMM, web analytics, and conversion rate optimization.
In addition to marketing, I have worked in sales, account management, and advertising, which gives me a broad understanding of customer acquisition and revenue generation.
I am comfortable working independently, managing multiple priorities, and contributing to both strategy and execution in fast-moving environments.
Skills
Project ManagementLead GenerationDigital MarketingMarket ResearchTeam ManagementSEOGoogle AnalyticsEmail MarketingProduct MarketingCopywritingBrandingPPCWeb AnalyticsCROMarketing PlanningORMMarketing Analysis
Experience
Market and target audience analysis, marketing packaging and positioning, new product launches, business process setup for launches, lead generation, campaign performance analysis, sales funnel building, scaling online projects, educational methodology design, and production of online educational launches.
Built and supported an online store on Bitrix, wrote website content and product descriptions, managed SEO content, CRO, ORM, PPC advertising, web analytics, email marketing, marketing campaigns, SMM, and online sales operations.
Sold insurance products, advised clients on insurance terms, and maintained and expanded the client database.
Managed and grew the client base, prospected new clients, sold agency services, developed media plans, placed advertisements, monitored fulfillment, and handled receivables.
Managed marketing budgets, developed advertising campaigns and media plans, placed ads in mass media, analyzed campaign effectiveness, and organized corporate events.
Education
Higher Education, Organization Management
Faculty of Management.
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