Florencia Fernandez Marcik
Florencia Fernandez Marcik

Graphic Designer

Open to offers · Member since 16 Jul 2026
Message
Location
Cordoba, Argentina
Desired salary
Unspecified
Work preference
Remote Only / Full Time, Contract, Freelance
Experience level
Senior

About

Professional summary

I am a graphic designer specialized in branding, packaging, and digital content, with a growing focus on performance-driven design.

I have experience building visual systems across social media, print, and digital platforms, with an emphasis on consistency, clarity, and business impact.

My work includes brand development, packaging design, point-of-sale materials, product visuals, and content adapted for different channels and audiences.

I have led projects from concept to delivery, collaborating with clients, illustrators, and internal teams to create cohesive and effective design solutions.

I am currently expanding my skills in Google Ads and UI design to better understand how design influences user behavior, conversion, and overall performance.

I value creative work that combines aesthetics with strategy, and I am interested in opportunities where design can support growth, engagement, and brand positioning.

Skills

23 capabilities

Experience

Career history

Graphic Designer Songraphic

Graphic designer focused on branding, packaging, and e-commerce content. Developed visual content across digital and print platforms, designed point-of-sale materials such as menus, signage, and packaging, and collaborated on product label design.

Senior Graphic Designer (Brand & Packaging Lead) Luxus

Led end-to-end brand development including visual identity, social media, and packaging. Designed packaging for more than 15 products, created product-focused visuals to improve engagement and conversion, and built a cohesive visual system across digital and physical touchpoints.

Graphic Designer (Contract) Evolteam

Developed branding, packaging, and visual identities for multiple clients across different industries. Designed marketing and editorial materials, including product manuals.

Senior Graphic Designer Negroni Corp.

Adapted and developed graphic assets for U.S. locations, ensuring brand consistency. Designed content for social media, web, email, in-store materials, and merchandise.

Graphic Designer (Freelance) Estudio Grid

Led independent design projects from client acquisition to final delivery. Managed client relationships, timelines, and project scope, and developed branding and visual identities across multiple industries.

Education

Learning history

Universidad Nacional del Nordeste (UNNE)

Graphic Designer, Graphic Design

Formal education in graphic design.

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