About Me
I am a marketing and SEO professional with experience across technical marketing, automation, copywriting, and search optimization. I have worked on Meta Ads and Google Ads campaigns, SEO and Local SEO strategies, and multi-step automation workflows that improved engagement and campaign efficiency.
I enjoy combining creative content with data-driven execution. My background includes writing persuasive email campaigns, ad copy, blog content, and SEO-focused assets that support visibility, traffic, and conversions.
I have hands-on experience with keyword research, technical SEO audits, backlink analysis, schema markup, and content optimization. I also work comfortably with analytics and reporting tools to track performance and refine strategy.
In addition to SEO and content work, I have supported e-commerce and operations tasks, including Shopify product uploads and inventory-related workflows. This has helped me build a practical understanding of how marketing connects with business operations.
I am familiar with a wide range of tools for marketing, automation, collaboration, and publishing, including GoHighLevel, Google Ads, Meta Ads Manager, SEMrush, Ahrefs, WordPress, Mailchimp, Zapier, Make, and n8n. I adapt quickly to new platforms and enjoy building efficient systems.
I am open to opportunities where I can contribute in SEO, marketing automation, copywriting, and growth-focused roles. I value collaboration, continuous learning, and work that creates measurable impact.
Skills
Data AnalysisSEOGoogle AnalyticsEmail MarketingCopywritingGoogle AdsOperationsKeyword ResearchSEMContent WritingWorkflow OptimizationMeta AdsTechnical SEOGoogle Search ConsoleLink BuildingWeb ScrapingOn Page SEOCompetitor ResearchOff Page SEOLocal SEOGEO
Experience
Led and collaborated with senior team members to plan, execute, and optimize Meta Ads and Google Ads campaigns. Developed and implemented SEO, Local SEO, and GEO-targeted strategies to improve search rankings and online visibility. Designed and executed multi-step automation workflows for emails, funnels, and ads using GoHighLevel, increasing engagement and campaign efficiency. Created persuasive email marketing campaigns and ad copies aligned with brand strategy. Collaborated cross-functionally to integrate automation, ad campaigns, and funnel strategies into cohesive marketing plans.
Conducted keyword research, optimized meta titles and descriptions, and improved internal linking. Performed technical SEO audits, monitored site speed, crawl errors, and indexation, and analyzed backlink profiles. Identified link-building opportunities through competitor analysis and tracked rankings, traffic trends, and conversions using analytics tools. Collaborated with writers, developers, and marketing teams to refine SEO strategies and improve mobile-friendliness and core web vitals.
Wrote informational blog content using SEO best practices and indexed blogs in Google Search Console. Tracked page performance in Google Analytics and created optimized content for WordPress. Conducted keyword research using SEMrush, fixed missing alt text using SEMrush and Ahrefs, and created schema markup. Built tracking columns for ad performance and budget and supported SEM keyword research using Google Ads.
Wrote on-page and off-page SEO copy, informational blog posts, and glossaries. Supported link building through guest blog writing and contributed to search-focused content production.
Wrote informative articles and blog content, created email sequences, and used Slack as the main communication channel. Supported email strategy and email marketing execution.
Uploaded products manually to Shopify, created SKUs for inventory, and supported online store operations and scaling.
Assisted with technical SEO audits and website maintenance using Screaming Frog. Helped write SEO blog content, index pages in Google Search Console, track performance in Google Analytics, upload optimized content to WordPress, conduct keyword research with SEMrush, fix missing alt text, create schema markup, and support link-building campaigns.
Education
BSBA, HRDM
Completed BSBA in HRDM. Activities included presentation of operational management and calendar setting, SAP software solutions for HR, thesis or feasibility study defense, and Dean's Lister recognition.
A.B.M. Senior High School
Senior high school education. Activities included school representative in Ms. Caloocan 2018, Supreme Student Council Vice President, Student Ambassador, and With High Honors recognition.
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