I am a Senior Shopify Developer with over 8 years of experience building and scaling ecommerce stores across freelance, agency, and in-house environments.
I specialize in custom Shopify theme development, Liquid, app integrations, and conversion rate optimization, with a strong focus on improving site performance and checkout experience.
I have worked with DTC brands and ecommerce clients across Brazil, the UK, and the US, delivering end-to-end solutions from architecture and integrations to A/B testing and post-launch optimization.
I am comfortable collaborating closely with marketing, design, and growth teams to translate business goals into practical storefront features and measurable improvements.
My background includes building custom Shopify Functions, storefront enhancements, and third-party integrations that support subscriptions, loyalty, personalization, analytics, and merchandising workflows.
I also bring experience in QA, cross-browser testing, SEO fundamentals, and mentoring junior developers on best practices and Shopify Plus architecture.
Owned end-to-end development of custom Shopify themes and apps for US-based DTC brands using Liquid, React, and TypeScript. Implemented and analyzed A/B tests with Google Analytics, GTM, and CRO platforms. Optimized site performance, Core Web Vitals, and SEO fundamentals. Built custom Shopify Functions and app integrations for subscriptions, loyalty, and personalization. Conducted QA and cross-browser testing ahead of major launches and campaigns.
Led custom theme development and section-based builds for UK and EU ecommerce clients on Shopify and Shopify Plus. Designed and implemented A/B testing setups to support data-driven decision making. Built and maintained custom Shopify apps and storefront integrations using JavaScript and the Shopify API. Improved checkout and post-purchase experience through custom scripts and app integrations. Mentored junior developers on Liquid best practices, code review standards, and Shopify Plus architecture.
Built and customized Shopify themes using Liquid, HTML, CSS, and JavaScript. Developed custom storefront features including product filtering, size guides, and bundle logic. Integrated third-party apps for reviews, shipping, and marketing. Resolved cross-browser and cross-device compatibility issues. Partnered with design and marketing teams to implement campaign and landing page requirements.
Delivered Shopify development projects for international clients in a freelance remote setting. Logged 148 billed hours across a total contract value of $6,200. Maintained a 98% Job Success Score by meeting deadlines, scope, and quality expectations. Handled theme customization, bug fixes, and small feature builds for independent merchants.
Bachelor of Computer Engineering, Computer Engineering
Bachelor's degree in Computer Engineering.
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