Content Manager / Marketing Manager

Promoted twice within the company, progressing from Language Coordinator to Head Coordinator and then Content Manager. Led multicultural remote teams in coordination, translation, and video editing for digital content management in multiple languages. Coordinated high-volume editorial workflows and managed multiple projects simultaneously to meet deadlines and quality standards. Analyzed metrics and KPIs using Meta Business Suite and Metricool, prepared production reports, trained team members, and supported senior leadership.

Responsible for marketing strategies and brand positioning in the food industry. Managed corporate image, packaging, labels, and coordination with external graphic design providers. Administered the corporate website on WordPress, email marketing campaigns, and commercial newsletters. Coordinated trade fair participation and tracked potential clients via CRM.

Supported marketing and commercial positioning strategies for the food industry. Managed institutional social media channels, including LinkedIn, and maintained the corporate website. Conducted market research and supported client acquisition and retention through CRM. Participated in organizing trade fairs and commercial events across South America.

Coordinated exports of packaged coconut water to the US market, managing customs documentation, shipments, and commercial follow-up with international clients. Supported export operations management and logistics coordination of food products. Managed export documentation and coordinated with freight carriers and customs agencies.

Assisted with import processes, customs documentation, and shipment tracking.

Worked as a correspondent journalist researching, writing, and developing content on tourism and culture for an international publication.

Supported internal communications and wrote institutional content for a newsletter directed at public employees.

Technologist degree in International Trade.

MBA Executive in Marketing.

Bachelor's degree in Journalism.