I am a journalist and marketing specialist with more than 11 years of experience creating data-driven content, brand narratives, and growth marketing strategies for companies across real estate, media, services, and digital products.
I specialize in social media management, content creation, corporate communications, public relations, and brand storytelling. My work has focused on improving brand recognition, strengthening corporate image, and building consistent communication across websites, newsletters, blogs, and social platforms.
I have led and supported marketing operations for multiple brands at once, including strategy development, content planning, campaign execution, community management, influencer coordination, and performance analysis. I am comfortable working in fast-paced environments and under pressure, and I enjoy turning complex ideas into clear, engaging, and visually strong content.
Over the past few years, I have integrated AI tools into my workflow to improve productivity, fact-checking, content production, and multimedia editing. I use technology strategically, but I always preserve objectivity, quality, and journalistic integrity in the final output.
My background also includes website content management, SEO, email marketing, UX-oriented content improvements, and the creation of SOPs and onboarding materials. I have worked with tools such as Canva, Photoshop, CapCut, Premiere, Hootsuite, HubSpot, WordPress, ActivePipe, Klaviyo, and Luxury Presence.
I am open to remote opportunities where I can contribute as a marketing specialist, content strategist, social media manager, or digital communications professional. I bring strong writing skills, visual judgment, analytical thinking, and a collaborative mindset to every project I join.
Remote marketing and virtual assistant role supporting real estate brands with content creation, social media templates, video editing, SEO, newsletters, website updates, and technical issue follow-up.
Developed social media strategy, created and published content, produced video and visual assets, monitored analytics, conducted competitor analysis, and drafted press materials for a multi-brand service business.
Managed influencer scouting, negotiation, creative briefs, campaign budgets, KPI tracking, SOP creation, and database/process improvements for talent acquisition workflows.
Directed marketing and advertising operations for four brands, built content strategy, led talent acquisition for the marketing team, conducted market research, and proposed AI-powered automation improvements.
Supported customer onboarding, created content and newsletters, managed digital video content, performed market research and competitive analysis, and monitored user experience and brand reputation.
Created content plans and strategies, managed social media community, and produced copy, graphics, and video assets to strengthen brand awareness and positioning.
Developed website and landing page content structure, created content plans, supervised designers and video editors, and managed community engagement and corporate communications.
Conducted a digital marketing audit, advised on social media management and content creation, and provided training on scheduling and monitoring tools.
Led strategic marketing and public relations efforts, developed advertising campaigns, created content plans for more than 30 brands, and supervised creative and community management teams.
Reorganized website content, optimized copy, designed landing pages, added communication features, and developed SEO keyword strategies to improve visibility and lead generation.
Conducted UX research, market pricing analysis, and competitor benchmarking, redesigned app interface concepts, and managed digital advertising campaigns to improve ROI and user experience.
Advised on Reddit account acquisition, developed brand identities and biographies, produced copy and visual content, and managed content calendars and posting schedules for model profiles.
Master´s degree, Business management
Master's degree in Business management.
Bachelor’s degree, Journalism and Corporate Communications
Bachelor’s degree in Journalism and Corporate Communications. GPA: 8.65/10.00.
This professional hasn’t added portfolio projects yet.
This professional hasn’t listed any services yet.
Saray Caldea Marketing Analyst and Administrative Specialist 
Ira Chapagain Paid Ads Specialist 
Musarat Ali Marketing, Brand, PR & Social Media Strategist 
Gleb Sidorov Marketing analyst, Head of Marketing Department 
Harrys Wuelman Audiovisual Marketing Strategist and BTL Operations Supervisor 
Kenny Groom Enterprise Customer Growth Leader 
Jorge Gonzalez Marketing Graduate 
Rosbert Santana Growth Marketing & Automation Specialist 
