I am a growth marketing and digital experience professional with 4+ years of international experience across content strategy, UX, analytics, and multi-channel campaign execution.
I have led end-to-end digital content operations across Central and Eastern Europe, working with regional stakeholders, agencies, and UX teams to deliver consistent customer experiences.
I have managed digital experience initiatives across hp.com for 12 markets, including EDM, media, and event channels, while aligning execution with regional marketing priorities.
I enjoy partnering with UX, marketing, and localization teams to improve customer journeys, raise digital content quality, and support measurable business growth through experimentation and analytics.
My background also includes e-commerce and social media marketing, where I have supported product storytelling, SEO analysis, competitor benchmarking, and content strategy development across international markets.
I am open to opportunities where I can combine growth marketing, digital experience, and analytics to improve engagement, conversion, and customer-centric outcomes.
Lead digital content operations and digital UX initiatives across Central and Eastern Europe. Coordinate regional stakeholders, agencies, and UX teams to deliver consistent customer experiences across multiple markets. Manage content workflows, governance, and cross-market execution for digital channels.
Supported global e-commerce growth initiatives by optimizing digital shelf content and product storytelling across international markets. Conducted competitor benchmarking and SEO analysis to improve product discoverability and conversion. Collaborated with cross-functional teams to maintain brand consistency across digital channels.
Created and managed content strategies across Pinterest, LinkedIn, and Instagram. Designed and executed multi-channel content calendars to increase brand awareness and audience engagement. Coordinated creative campaigns and visual storytelling initiatives to strengthen brand identity.
MSc, Marketing Management
Master's degree in Marketing Management.
BA, International Hotel Management
Bachelor's degree in International Hotel Management.
This professional hasn’t added portfolio projects yet.
This professional hasn’t listed any services yet.
