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Spanish - Native or Bilingual English - Intermediate

About Me

I am a creative strategist and digital marketing professional with more than 5 years of experience building and executing growth strategies for B2B and B2C brands.

My background evolved from graphic design into strategic marketing leadership, combining branding, content, analytics, automation, SEO, and team management to drive measurable business outcomes.

I have led end-to-end content and marketing strategies across channels such as YouTube, Instagram, TikTok, Facebook, LinkedIn, WhatsApp, and Telegram, always aligning communication with commercial goals.

I am comfortable working with multiple brands and stakeholders at the same time, and I have experience coordinating creative teams, managing campaigns, and supporting brand positioning from early-stage development.

My work has included improving email marketing performance, growing organic social media audiences, implementing conversational automation, and producing executive reports to support decision-making.

I value creativity backed by data, and I focus on turning marketing efforts into clear, scalable, and sustainable growth for the businesses I support.

Skills

Project ManagementLead GenerationTeam LeadershipAutomationDigital MarketingMarket ResearchSEOEmail MarketingMarketing StrategyCopywritingSocial Media MarketingContent MarketingContent StrategyStorytellingMarketing AnalyticsGrowth MarketingVideo ProductionBrandingBrand StrategyCustomer JourneyCommunication StrategyCRM ManagementDigital DesignFunnel OptimizationPrint DesignAudio Production

Tech Stack & Tools

Collaboration

Languages & Frameworks

Experience

Content Manager Senior @ Cafecito con Cata
Jan 2026 - Jul 2026

Managed content strategy and digital marketing initiatives at a senior level.

Marketing Leader (Proyecto Freelance) @ Capilix
Aug 2025 - Dec 2025

Led freelance marketing strategy, brand growth, and content initiatives for the project.

Content Manager @ Lievant (Agencia)
Aug 2024 - Jul 2025

Managed marketing and content strategies for multiple national and international brands across technology, health, real estate, and royalty sectors.

Marketing & Content Manager @ Mediarte
Jun 2023 - Aug 2024

Developed digital strategies, Meta Ads campaigns, branding, SEO, and UX/UI-related projects.

Marketing & Graphic Design Assistant @ Agencia G
Jun 2023 - Dec 2023

Supported digital campaigns, audiovisual production, corporate branding, and digital asset design.

Graphic Designer @ Rentsol (Proyecto Freelance)
Aug 2023 - Mar 2024

Worked on communication, branding, and marketing strategies for B2B and B2C business units.

Marketing & Graphic Design Analyst @ IZC Mayorista
Aug 2021 - Jun 2023

Supported e-commerce growth, digital experience, email marketing, content creation, and visual design for multiple business units.

Education

CODERHOUSE
Oct 2025 - Jun 2026

Carrera, Diseño UX/UI

UX/UI design program.

SMARTBEEMO
Feb 2022 - Dec 2022

Diplomado, Marketing Digital y RRSS

Digital marketing and social media diploma.

SENA
Feb 2020 - Feb 2022

Tecnólogo, Diseño e Integración Multimedia

Multimedia design and integration technology program.

SENA
Jan 2013 - Dec 2017

Técnico Bachiller, Desarrollo de Software & Diseño web

Software development and web design technical secondary education.

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