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English - Advanced Spanish - Native or Bilingual

About Me

I am a marketing professional with more than 20 years of experience in digital marketing, content development, media coordination, and commercial support.

I have worked across roles such as digital media assistant, digital media analyst, digital media manager, marketing business partner, and content specialist, building a strong background in brand communication and campaign execution.

My experience includes content creation, inbound marketing, social media management, email marketing, online media planning, CRM implementation, marketing automation, and coordination of vendors and projects.

I enjoy working on collaborative projects and I am known for being organized, resolute, curious, attentive, and responsible. I am especially motivated by challenges and by opportunities to keep learning and exploring new technologies.

I am passionate about technology, creativity, games, sports, and artistic expression, and I like applying that mindset to marketing strategies and content production.

I am based in Buenos Aires, Argentina, and I have an advanced level of English. I am open to opportunities where I can contribute with strategic marketing, content, and digital growth experience.

Skills

CRMReportingDigital MarketingVendor ManagementEmail MarketingContent CreationSocial Media ManagementMarketing AutomationDemand GenerationProject CoordinationCommunity ManagementOKRsMedia PlanningInbound MarketingTelemarketingRedacciónCorporate Image

Tech Stack & Tools

Development

Experience

Especialista en Contenidos @ Bayton Group
Jan 2023 - Present

Develops digital and physical brand content and materials. Works on press and RRII, events, vendor coordination, projects, reporting, and OKRs.

Responsable de medios digitales @ Bayton Group
Jan 2018 - Dec 2021

Coordinated vendors and digital platforms, managed content marketing, marketing automation, campaign structure, CRM implementation, and events.

Analista de medios digitales @ Bayton Group
Jan 2015 - Dec 2018

Created content, supported inbound marketing, handled redaction, press, event coverage, email marketing, online advertising coordination, and databases.

Asistente de medios digitales @ Bayton Group
Jan 2011 - Dec 2015

Managed social media, reports and presentations, audiovisual material, event coverage, and databases.

Asistente de marketing @ Eco-Sistemas
Jan 2010 - Dec 2011

Provided commercial support, implemented digital tools, worked with suppliers, community management, web content, institutional image, and graphic materials.

Education

UCALP
Jan 2006 - Dec 2011

Licenciatura, Comercialización

Undergraduate degree in Commercialization.

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